ocial Commerce

ocial Commerce Market - Global Industry Size & Growth Analysis 2019-2030

Global Social Commerce is segmented by Application (Online shopping, Influencer marketing, Social media sales, Retail, Direct-to-consumer), Type (Social media platforms, E-commerce, Influencer marketing, User-generated content, Social shopping apps) and Geography(North America, LATAM, West Europe, Central & Eastern Europe, Northern Europe, Southern Europe, East Asia, Southeast Asia, South Asia, Central Asia, Oceania, MEA)

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Industry Overview

The ocial Commerce Market is expected to reach 2,200Billion by 2030 and is growing at a CAGR of 16.5% between 2023 to 2030. 

ocial Commerce Market Size in (USD Billion) CAGR Growth Rate 16.5%

Study Period 2019-2030
Market Size (2023): 690Billion
Market Size (2030): 2,200Billion
CAGR (2023 - 2030): 16.5%
Fastest Growing Region APAC
Dominating Region APAC
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Social commerce combines social media platforms with e-commerce. It allows businesses to sell directly through social channels and leverage influencer marketing, user-generated content, and social media ads to drive sales.
The consumer goods market consists of various components, including product categories (durable and non-durable goods), distribution channels (retail stores, e-commerce, and wholesalers), and market segmentation based on demographics and consumer behavior. Marketing strategies, such as advertising and branding, play a crucial role in attracting consumers, while trends like sustainability and health consciousness influence purchasing decisions. Additionally, the regulatory environment impacts product development, and effective supply chain management ensures timely delivery. Pricing strategies must consider competition and consumer demand to optimize sales. Together, these elements shape the dynamics of the consumer goods market.

Market Segmentation

Selecting segmentation criteria in Facebook, Instagram, Pinterest, TikTok, Twitter, Snapchat, Shopify, Etsy, Pinterest, WeChat, Reddit, Wish, Kuaishou, Alibaba involves several key steps. Researchers begin by defining their objectives, such as understanding consumer behavior or identifying market opportunities. They then gather relevant data on demographics, psychographics, and buying behavior. Next, they identify segmentation variables like age, location, lifestyle, and purchase patterns. Using analytical tools, they analyze the data to find distinct market segments and evaluate their attractiveness based on size, growth potential, and alignment with business goals. Detailed profiles are created for each segment, and the most promising ones are selected for targeting. Finally, tailored marketing strategies are developed, and the performance of these strategies is monitored and adjusted as needed. This process ensures that segmentation effectively identifies valuable market opportunities and aligns with strategic goals.
The APAC Region holds a dominant market share, primarily driven by growing consumption patterns, a rising population, and robust economic activity that fuels market demand. Meanwhile, the APAC Region is experiencing the fastest growth, propelled by increasing infrastructure developments, expanding industrial activities, and a surge in consumer demand, positioning it as a key driver for future market expansion.
Segmentation by Type
  • Social media platforms
  • E-commerce
  • Influencer marketing
  • User-generated content


ocial Commerce Market Segmentation by Type

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Segmentation by Application

  • Online shopping
  • Influencer marketing
  • Social media sales
  • Retail
  • Direct-to-consumer


ocial Commerce Market Segmentation by Application

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Regional Insight
The ocial Commerce varies widely by region, reflecting diverse economic conditions and consumer preferences. In North America, the focus is on convenience and premium products, driven by high disposable incomes and a strong e-commerce sector. Europe’s market is fragmented, with Western countries emphasizing luxury and organic goods, while Eastern Europe sees rapid growth. Asia-Pacific is a fast-growing region with high demand for both high-tech and affordable products, driven by urbanization and rising middle-class incomes. Latin America prioritizes affordability amidst economic fluctuations, with Brazil and Mexico leading in market growth. In the Middle East and Africa, market trends are influenced by cultural preferences, with luxury goods prominent in the Gulf States and gradual growth in sub-Saharan Africa. Global trends like sustainability and digital transformation are impacting all regions.
The APAC dominant region currently dominates the market share, fueled by increasing consumption, population growth, and sustained economic progress that collectively enhance market demand. Conversely, the APAC is the fastest-growing that is rapidly becoming the fastest-growing region, driven by significant infrastructure investments, industrial expansion, and rising consumer demand.
Regions
  • North America
  • LATAM
  • West Europe
  • Central & Eastern Europe
  • Northern Europe
  • Southern Europe
  • East Asia
  • Southeast Asia
  • South Asia
  • Central Asia
  • Oceania
  • MEA
Fastest Growing Region
APAC
ocial Commerce Market to see APAC as Biggest Region
Dominating Region
APAC
ocial Commerce Market to see APAC as Biggest Region


Key Players
The companies highlighted in this profile were selected based on insights from primary experts and an evaluation of their market penetration, product offerings, and geographical reach:
  • Facebook
  • Instagram
  • Pinterest
  • TikTok
  • Twitter
  • Snapchat
  • Shopify
  • Etsy
  • Pinterest
  • WeChat
  • Reddit
  • Wish
  • Kuaishou
  • Alibaba

ocial Commerce Market Segmentation by Players

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Report Infographics:

Report Features Details
Base Year 2023
Based Year Market Size 2023 690Billion
Historical Period Market Size 2019 350Billion
CAGR (2023to 2030) 16.5%
Forecast Period 2023 to 2030
Forecasted Period Market Size 2030 2,200Billion
Scope of the Report Social media platforms, E-commerce, Influencer marketing, User-generated content, Online shopping, Influencer marketing, Social media sales, Retail, Direct-to-consumer
Regions Covered North America, Europe, Asia Pacific, South America, and MEA
Year-on-Year Growth
Companies Covered Facebook, Instagram, Pinterest, TikTok, Twitter, Snapchat, Shopify, Etsy, Pinterest, WeChat, Reddit, Wish, Kuaishou, Alibaba
Customization Scope 15% Free Customization (For EG)
Delivery Format PDF and Excel through Email
 

ocial Commerce Market Dynamics

The ocial Commerce is driven by factors such as increasing demand in end-use industries, technological advancements, research and development (R&D), economic growth, and increasing global trade.
Influencing Trend:
  • Integration of AR/VR in shopping

Market Growth Drivers:
  • Growth In Influencer-led Commerce

Challenges:
  • Data Privacy Concerns

Opportunities:
  • Growth In Influencer-led Commerce

Regulatory Framework

The regulatory framework for the ocial Commerce ensures product safety, fair competition, and consumer protection. It encompasses setting standards for product quality and safety, enforcing truthful advertising and labeling, and implementing environmental sustainability practices. Regulations include robust procedures for product recalls, data protection, and anti-competitive practices, while also overseeing import/export controls and intellectual property rights. Regulatory bodies enforce these rules through inspections and penalties, and consumer education programs help individuals make informed decisions. This framework aims to protect consumers, promote fair market conditions, and encourage ethical business practices.

Competitive Insights

The key players in the ocial Commerce are intensifying their focus on research and development (R&D) activities to innovate and stay competitive. Major companies, such as Facebook, Instagram, Pinterest, TikTok, Twitter, Snapchat, Shopify, Etsy, Pinterest, WeChat, Reddit, Wish, Kuaishou, Alibaba are heavily investing in R&D to develop new products and improve existing ones. This strategic emphasis on innovation is driving significant advancements in product formulation and the introduction of sustainable and eco-friendly products.
Moreover, these established industry leaders are actively pursuing acquisitions of smaller companies to expand their regional presence and enhance their market share. These acquisitions not only help in diversifying their product portfolios but also provide access to new technologies and markets. This consolidation trend is a critical factor in the growth of the consumer goods industry, as it enables larger companies to streamline operations, reduce costs, and increase their competitive edge.
In addition to R&D and acquisitions, there is a notable shift towards green investments among key players in the consumer goods industry. Companies are increasingly committing resources to sustainable practices and the development of environmentally friendly products. This green investment is in response to growing consumer demand for sustainable solutions and stringent environmental regulations. By prioritizing sustainability, these companies are not only contributing to environmental protection but also positioning themselves as leaders in the green movement, thereby fueling market growth.
Research Methodology
The research methodology for the consumer goods industry involves several key steps to ensure comprehensive and actionable insights. First, the research objectives are clearly defined, focusing on aspects like consumer behavior, market opportunities, competitive dynamics, or regulatory impacts. A thorough literature review follows, drawing from academic journals, industry reports, government publications, and market analyses to establish a knowledge base and identify research gaps. Data collection encompasses both primary methods, such as surveys, interviews, and focus groups with consumers and industry experts, and secondary methods, including analysis of market reports, government data, and industry publications. Quantitative data is analyzed using statistical tools to identify patterns and market segments, while qualitative data from interviews and focus groups is examined to extract key themes and insights.
The market is then segmented based on demographics, psychographics, geography, and purchasing behavior, and competitive analysis is conducted to evaluate key players' strategies and strengths. Trend analysis identifies current and emerging industry trends. Findings are compiled into a detailed report with data visualizations and strategic recommendations. The research is validated and refined through cross-checking and expert feedback, and a framework for continuous monitoring is established to keep the research current and relevant. 
 

ocial Commerce - Table of Contents

Chapter 1: Market Preface
  • 1.1 Global ocial Commerce Market Landscape
  • 1.2 Scope of the Study
  • 1.3 Relevant Findings & Stakeholder Advantages

Chapter 2: Strategic Overview
  • 2.1 Global ocial Commerce Market Outlook
  • 2.2 Total Addressable Market versus Serviceable Market
  • 2.3 Market Rivalry Projection

Chapter 3 : Global ocial Commerce Market Business Environment & Changing Dynamics
  • 3.1 Growth Drivers
    • 3.1.1 Growth in influencer-led commerce
  • 3.2 Available Opportunities
    • 3.2.1 Growth in influencer-led commerce
    • 3.2.2 Expansion in global e-commerce
  • 3.3 Influencing Trends
    • 3.3.1 Integration of AR/VR in shopping
    • 3.3.2 Use of influencers in retail
  • 3.4 Challenges
    • 3.4.1 Data privacy concerns
    • 3.4.2 Increasing competition
  • 3.5 Regional Dynamics

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Chapter 4 : Global ocial Commerce Industry Factors Assessment
  • 4.1 Current Scenario
  • 4.2 PEST Analysis
  • 4.3 Business Environment - PORTER 5-Forces Analysis
    • 4.3.1 Supplier Leverage
    • 4.3.2 Bargaining Power of Buyers
    • 4.3.3 Threat of Substitutes
    • 4.3.4 Threat from New Entrant
    • 4.3.5 Market Competition Level
  • 4.4 Roadmap of ocial Commerce Market
  • 4.5 Impact of Macro-Economic Factors
  • 4.6 Market Entry Strategies
  • 4.7 Political and Regulatory Landscape
  • 4.8 Supply Chain Analysis
  • 4.9 Impact of Tariff War


Chapter 5: ocial Commerce : Competition Benchmarking & Performance Evaluation
  • 5.1 Global ocial Commerce Market Concentration Ratio
    • 5.1.1 CR4, CR8 and HH Index
    • 5.1.2 % Market Share - Top 3
    • 5.1.3 Market Holding by Top 5
  • 5.2 Market Position of Manufacturers by ocial Commerce Revenue 2023
  • 5.3 Global ocial Commerce Sales Volume by Manufacturers (2023)
  • 5.4 BCG Matrix
  • 5.4 Market Entropy
  • 5.5 Heat Map Analysis
  • 5.6 Strategic Group Analysis
Chapter 6: Global ocial Commerce Market: Company Profiles
  • 6.1 Facebook
    • 6.1.1 Facebook Company Overview
    • 6.1.2 Facebook Product/Service Portfolio & Specifications
    • 6.1.3 Facebook Key Financial Metrics
    • 6.1.4 Facebook SWOT Analysis
    • 6.1.5 Facebook Development Activities
  • 6.2 Instagram
  • 6.3 Pinterest
  • 6.4 TikTok
  • 6.5 Twitter
  • 6.6 Snapchat
  • 6.7 Shopify
  • 6.8 Etsy
  • 6.9 Pinterest
  • 6.10 WeChat
  • 6.11 Reddit
  • 6.12 Wish
  • 6.13 Kuaishou
  • 6.14 Alibaba
  • 6.15 JD.com

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Chapter 7 : Global ocial Commerce by Type & Application (2019-2030)
  • 7.1 Global ocial Commerce Market Revenue Analysis (USD Million) by Type (2019-2023)
    • 7.1.1 Social Media Platforms
    • 7.1.2 E-commerce
    • 7.1.3 Influencer Marketing
    • 7.1.4 User-generated Content
    • 7.1.5 Social Shopping Apps
  • 7.2 Global ocial Commerce Market Revenue Analysis (USD Million) by Application (2019-2023)
    • 7.2.1 Online Shopping
    • 7.2.2 Influencer Marketing
    • 7.2.3 Social Media Sales
    • 7.2.4 Retail
    • 7.2.5 Direct-to-consumer
  • 7.3 Global ocial Commerce Market Revenue Analysis (USD Million) by Type (2023-2030)
  • 7.4 Global ocial Commerce Market Revenue Analysis (USD Million) by Application (2023-2030)

Chapter 8 : North America ocial Commerce Market Breakdown by Country, Type & Application
  • 8.1 North America ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2019-2023]
    • 8.1.1 United States
    • 8.1.2 Canada
  • 8.2 North America ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2019-2023]
    • 8.2.1 Social Media Platforms
    • 8.2.2 E-commerce
    • 8.2.3 Influencer Marketing
    • 8.2.4 User-generated Content
    • 8.2.5 Social Shopping Apps
  • 8.3 North America ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2019-2023]
    • 8.3.1 Online Shopping
    • 8.3.2 Influencer Marketing
    • 8.3.3 Social Media Sales
    • 8.3.4 Retail
    • 8.3.5 Direct-to-consumer
  • 8.4 North America ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2024-2030]
  • 8.5 North America ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2024-2030]
  • 8.6 North America ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2024-2030]
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Chapter 9 : LATAM ocial Commerce Market Breakdown by Country, Type & Application
  • 9.1 LATAM ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2019-2023]
    • 9.1.1 Brazil
    • 9.1.2 Argentina
    • 9.1.3 Chile
    • 9.1.4 Mexico
    • 9.1.5 Rest of LATAM
  • 9.2 LATAM ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2019-2023]
    • 9.2.1 Social Media Platforms
    • 9.2.2 E-commerce
    • 9.2.3 Influencer Marketing
    • 9.2.4 User-generated Content
    • 9.2.5 Social Shopping Apps
  • 9.3 LATAM ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2019-2023]
    • 9.3.1 Online Shopping
    • 9.3.2 Influencer Marketing
    • 9.3.3 Social Media Sales
    • 9.3.4 Retail
    • 9.3.5 Direct-to-consumer
  • 9.4 LATAM ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2024-2030]
  • 9.5 LATAM ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2024-2030]
  • 9.6 LATAM ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2024-2030]
Chapter 10 : West Europe ocial Commerce Market Breakdown by Country, Type & Application
  • 10.1 West Europe ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2019-2023]
    • 10.1.1 Germany
    • 10.1.2 France
    • 10.1.3 Benelux
    • 10.1.4 Switzerland
    • 10.1.5 Rest of West Europe
  • 10.2 West Europe ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2019-2023]
    • 10.2.1 Social Media Platforms
    • 10.2.2 E-commerce
    • 10.2.3 Influencer Marketing
    • 10.2.4 User-generated Content
    • 10.2.5 Social Shopping Apps
  • 10.3 West Europe ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2019-2023]
    • 10.3.1 Online Shopping
    • 10.3.2 Influencer Marketing
    • 10.3.3 Social Media Sales
    • 10.3.4 Retail
    • 10.3.5 Direct-to-consumer
  • 10.4 West Europe ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2024-2030]
  • 10.5 West Europe ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2024-2030]
  • 10.6 West Europe ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2024-2030]
Chapter 11 : Central & Eastern Europe ocial Commerce Market Breakdown by Country, Type & Application
  • 11.1 Central & Eastern Europe ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2019-2023]
    • 11.1.1 Bulgaria
    • 11.1.2 Poland
    • 11.1.3 Hungary
    • 11.1.4 Romania
    • 11.1.5 Rest of CEE
  • 11.2 Central & Eastern Europe ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2019-2023]
    • 11.2.1 Social Media Platforms
    • 11.2.2 E-commerce
    • 11.2.3 Influencer Marketing
    • 11.2.4 User-generated Content
    • 11.2.5 Social Shopping Apps
  • 11.3 Central & Eastern Europe ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2019-2023]
    • 11.3.1 Online Shopping
    • 11.3.2 Influencer Marketing
    • 11.3.3 Social Media Sales
    • 11.3.4 Retail
    • 11.3.5 Direct-to-consumer
  • 11.4 Central & Eastern Europe ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2024-2030]
  • 11.5 Central & Eastern Europe ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2024-2030]
  • 11.6 Central & Eastern Europe ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2024-2030]
Chapter 12 : Northern Europe ocial Commerce Market Breakdown by Country, Type & Application
  • 12.1 Northern Europe ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2019-2023]
    • 12.1.1 The United Kingdom
    • 12.1.2 Sweden
    • 12.1.3 Norway
    • 12.1.4 Baltics
    • 12.1.5 Ireland
    • 12.1.6 Rest of Northern Europe
  • 12.2 Northern Europe ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2019-2023]
    • 12.2.1 Social Media Platforms
    • 12.2.2 E-commerce
    • 12.2.3 Influencer Marketing
    • 12.2.4 User-generated Content
    • 12.2.5 Social Shopping Apps
  • 12.3 Northern Europe ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2019-2023]
    • 12.3.1 Online Shopping
    • 12.3.2 Influencer Marketing
    • 12.3.3 Social Media Sales
    • 12.3.4 Retail
    • 12.3.5 Direct-to-consumer
  • 12.4 Northern Europe ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2024-2030]
  • 12.5 Northern Europe ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2024-2030]
  • 12.6 Northern Europe ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2024-2030]
Chapter 13 : Southern Europe ocial Commerce Market Breakdown by Country, Type & Application
  • 13.1 Southern Europe ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2019-2023]
    • 13.1.1 Spain
    • 13.1.2 Italy
    • 13.1.3 Portugal
    • 13.1.4 Greece
    • 13.1.5 Rest of Southern Europe
  • 13.2 Southern Europe ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2019-2023]
    • 13.2.1 Social Media Platforms
    • 13.2.2 E-commerce
    • 13.2.3 Influencer Marketing
    • 13.2.4 User-generated Content
    • 13.2.5 Social Shopping Apps
  • 13.3 Southern Europe ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2019-2023]
    • 13.3.1 Online Shopping
    • 13.3.2 Influencer Marketing
    • 13.3.3 Social Media Sales
    • 13.3.4 Retail
    • 13.3.5 Direct-to-consumer
  • 13.4 Southern Europe ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2024-2030]
  • 13.5 Southern Europe ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2024-2030]
  • 13.6 Southern Europe ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2024-2030]
Chapter 14 : East Asia ocial Commerce Market Breakdown by Country, Type & Application
  • 14.1 East Asia ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2019-2023]
    • 14.1.1 China
    • 14.1.2 Japan
    • 14.1.3 South Korea
    • 14.1.4 Taiwan
    • 14.1.5 Others
  • 14.2 East Asia ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2019-2023]
    • 14.2.1 Social Media Platforms
    • 14.2.2 E-commerce
    • 14.2.3 Influencer Marketing
    • 14.2.4 User-generated Content
    • 14.2.5 Social Shopping Apps
  • 14.3 East Asia ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2019-2023]
    • 14.3.1 Online Shopping
    • 14.3.2 Influencer Marketing
    • 14.3.3 Social Media Sales
    • 14.3.4 Retail
    • 14.3.5 Direct-to-consumer
  • 14.4 East Asia ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2024-2030]
  • 14.5 East Asia ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2024-2030]
  • 14.6 East Asia ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2024-2030]
Chapter 15 : Southeast Asia ocial Commerce Market Breakdown by Country, Type & Application
  • 15.1 Southeast Asia ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2019-2023]
    • 15.1.1 Vietnam
    • 15.1.2 Singapore
    • 15.1.3 Thailand
    • 15.1.4 Malaysia
    • 15.1.5 Indonesia
    • 15.1.6 Philippines
    • 15.1.7 Rest of SEA Countries
  • 15.2 Southeast Asia ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2019-2023]
    • 15.2.1 Social Media Platforms
    • 15.2.2 E-commerce
    • 15.2.3 Influencer Marketing
    • 15.2.4 User-generated Content
    • 15.2.5 Social Shopping Apps
  • 15.3 Southeast Asia ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2019-2023]
    • 15.3.1 Online Shopping
    • 15.3.2 Influencer Marketing
    • 15.3.3 Social Media Sales
    • 15.3.4 Retail
    • 15.3.5 Direct-to-consumer
  • 15.4 Southeast Asia ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2024-2030]
  • 15.5 Southeast Asia ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2024-2030]
  • 15.6 Southeast Asia ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2024-2030]
Chapter 16 : South Asia ocial Commerce Market Breakdown by Country, Type & Application
  • 16.1 South Asia ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2019-2023]
    • 16.1.1 India
    • 16.1.2 Bangladesh
    • 16.1.3 Others
  • 16.2 South Asia ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2019-2023]
    • 16.2.1 Social Media Platforms
    • 16.2.2 E-commerce
    • 16.2.3 Influencer Marketing
    • 16.2.4 User-generated Content
    • 16.2.5 Social Shopping Apps
  • 16.3 South Asia ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2019-2023]
    • 16.3.1 Online Shopping
    • 16.3.2 Influencer Marketing
    • 16.3.3 Social Media Sales
    • 16.3.4 Retail
    • 16.3.5 Direct-to-consumer
  • 16.4 South Asia ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2024-2030]
  • 16.5 South Asia ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2024-2030]
  • 16.6 South Asia ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2024-2030]
Chapter 17 : Central Asia ocial Commerce Market Breakdown by Country, Type & Application
  • 17.1 Central Asia ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2019-2023]
    • 17.1.1 Kazakhstan
    • 17.1.2 Tajikistan
    • 17.1.3 Others
  • 17.2 Central Asia ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2019-2023]
    • 17.2.1 Social Media Platforms
    • 17.2.2 E-commerce
    • 17.2.3 Influencer Marketing
    • 17.2.4 User-generated Content
    • 17.2.5 Social Shopping Apps
  • 17.3 Central Asia ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2019-2023]
    • 17.3.1 Online Shopping
    • 17.3.2 Influencer Marketing
    • 17.3.3 Social Media Sales
    • 17.3.4 Retail
    • 17.3.5 Direct-to-consumer
  • 17.4 Central Asia ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2024-2030]
  • 17.5 Central Asia ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2024-2030]
  • 17.6 Central Asia ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2024-2030]
Chapter 18 : Oceania ocial Commerce Market Breakdown by Country, Type & Application
  • 18.1 Oceania ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2019-2023]
    • 18.1.1 Australia
    • 18.1.2 New Zealand
    • 18.1.3 Others
  • 18.2 Oceania ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2019-2023]
    • 18.2.1 Social Media Platforms
    • 18.2.2 E-commerce
    • 18.2.3 Influencer Marketing
    • 18.2.4 User-generated Content
    • 18.2.5 Social Shopping Apps
  • 18.3 Oceania ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2019-2023]
    • 18.3.1 Online Shopping
    • 18.3.2 Influencer Marketing
    • 18.3.3 Social Media Sales
    • 18.3.4 Retail
    • 18.3.5 Direct-to-consumer
  • 18.4 Oceania ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2024-2030]
  • 18.5 Oceania ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2024-2030]
  • 18.6 Oceania ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2024-2030]
Chapter 19 : MEA ocial Commerce Market Breakdown by Country, Type & Application
  • 19.1 MEA ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2019-2023]
    • 19.1.1 Turkey
    • 19.1.2 South Africa
    • 19.1.3 Egypt
    • 19.1.4 UAE
    • 19.1.5 Saudi Arabia
    • 19.1.6 Israel
    • 19.1.7 Rest of MEA
  • 19.2 MEA ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2019-2023]
    • 19.2.1 Social Media Platforms
    • 19.2.2 E-commerce
    • 19.2.3 Influencer Marketing
    • 19.2.4 User-generated Content
    • 19.2.5 Social Shopping Apps
  • 19.3 MEA ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2019-2023]
    • 19.3.1 Online Shopping
    • 19.3.2 Influencer Marketing
    • 19.3.3 Social Media Sales
    • 19.3.4 Retail
    • 19.3.5 Direct-to-consumer
  • 19.4 MEA ocial Commerce Market by Country (USD Million) & Sales Volume (Units) [2024-2030]
  • 19.5 MEA ocial Commerce Market by Type (USD Million) & Sales Volume (Units) [2024-2030]
  • 19.6 MEA ocial Commerce Market by Application (USD Million) & Sales Volume (Units) [2024-2030]

Chapter 20: Research Findings & Conclusion
  • 20.1 Key Findings
  • 20.2 Conclusion

Chapter 21: Methodology and Data Source
  • 21.1 Research Methodology & Approach
    • 21.1.1 Research Program/Design
    • 21.1.2 Market Size Estimation
    • 21.1.3 Market Breakdown and Data Triangulation
  • 21.2 Data Source
    • 21.2.1 Secondary Sources
    • 21.2.2 Primary Sources

Chapter 22: Appendix & Disclaimer
  • 22.1 Acronyms & bibliography
  • 22.2 Disclaimer

Frequently Asked Questions (FAQ):

The ocial Commerce market is expected to see value worth 690 Billion in 2023.

The ocial Commerce Market is growing at a CAGR of 16.5% over the forecasted period 2023 - 2030.

Integration Of AR/VR In Shopping, Use Of Influencers In Retail are seen to make big Impact on ocial Commerce Market Growth.

  • Growth In Influencer-led Commerce
  • Expansion In Global E-commerce

As Industry players prepare to scale up, ocial Commerce Market sees major concern such as Data Privacy Concerns, Increasing Competition.

Some of the opportunities that Analyst at HTF MI have identified in ocial Commerce Market are:
  • Growth In Influencer-led Commerce
  • Expansion In Global E-commerce

ocial Commerce Market identifies market share by players along with the concentration rate using CR4, CR8 Index to determine leading and emerging competitive players such as Facebook, Instagram, Pinterest, TikTok, Twitter, Snapchat, Shopify, Etsy, Pinterest, WeChat, Reddit, Wish, Kuaishou, Alibaba, JD.com.

Research paper of Global ocial Commerce Market shows that companies are making better progress than their supply chain peers –including suppliers, majorly in end-use applications such as Online shopping, Influencer marketing, Social media sales, Retail, Direct-to-consumer.

The Global ocial Commerce Market Study is segmented by Social media platforms, E-commerce, Influencer marketing, User-generated content, Social shopping apps.

The Global ocial Commerce Market Study includes regional breakdown as North America, LATAM, West Europe,Central & Eastern Europe, Northern Europe, Southern Europe, East Asia, Southeast Asia, South Asia, Central Asia, Oceania, MEA

Historical Year: 2019 - Base year: 2023. Forecast period**: 2025 to 2030 [** unless otherwise stated]

Social commerce combines social media platforms with e-commerce. It allows businesses to sell directly through social channels and leverage influencer marketing, user-generated content, and social media ads to drive sales.