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Bakery and Cereals Market

Bakery and Cereals Market - India Size & Outlook 2024-2030

India Bakery and Cereals is segmented by Application (Consumers, Retailers, Food Service, Food Manufacturers, Bakeries), Type (Food and Beverage, Food Industry, Bakery Products, Cereals, Snack Food)

Pricing
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Industry Overview

The Bakery and Cereals Market is expected to reach 25.0Billion by 2030 and is growing at a CAGR of 6.50% between 2019 to 2030. 

Bakery and Cereals Market Size in (USD Billion) CAGR Growth Rate 6.50%

Study Period 2024-2030
Market Size (2019): 15.0Billion
Market Size (2030): 25.0Billion
CAGR (2019 - 2030): 6.50%
Fastest Growing Region Asia-Pacific
Dominating Region Asia-Pacific
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The India bakery and cereals market is a rapidly growing segment within the country's food industry, driven by changing consumer preferences, rising disposable incomes, and increasing demand for convenience foods. The bakery market includes products such as bread, cakes, biscuits, and pastries, with significant demand from urban populations for packaged, ready-to-eat bakery items. The cereal market includes both traditional cereals (such as rice and wheat-based products) and modern breakfast cereals, which are becoming increasingly popular due to their convenience, nutritional benefits, and variety. The market is influenced by trends such as health-conscious eating, with many consumers opting for whole grain, low-sugar, and fortified products. Additionally, growing awareness of the benefits of a healthy diet and evolving lifestyles are driving the demand for organic and gluten-free options. The rise of online retail and e-commerce platforms is also playing a significant role in expanding the reach of bakery and cereal products across the country.
The consumer goods market consists of various components, including product categories (durable and non-durable goods), distribution channels (retail stores, e-commerce, and wholesalers), and market segmentation based on demographics and consumer behavior. Marketing strategies, such as advertising and branding, play a crucial role in attracting consumers, while trends like sustainability and health consciousness influence purchasing decisions. Additionally, the regulatory environment impacts product development, and effective supply chain management ensures timely delivery. Pricing strategies must consider competition and consumer demand to optimize sales. Together, these elements shape the dynamics of the consumer goods market.

Market Segmentation

Selecting segmentation criteria in Britannia Industries, ITC, Parle Products, Bisk Farm, Modern Foods, Aashirvaad, MTR Foods, Pillsbury, Dabur, Nestle, Sunfeast, Haldiram's, Pillsbury, Mondelez involves several key steps. Researchers begin by defining their objectives, such as understanding consumer behavior or identifying market opportunities. They then gather relevant data on demographics, psychographics, and buying behavior. Next, they identify segmentation variables like age, location, lifestyle, and purchase patterns. Using analytical tools, they analyze the data to find distinct market segments and evaluate their attractiveness based on size, growth potential, and alignment with business goals. Detailed profiles are created for each segment, and the most promising ones are selected for targeting. Finally, tailored marketing strategies are developed, and the performance of these strategies is monitored and adjusted as needed. This process ensures that segmentation effectively identifies valuable market opportunities and aligns with strategic goals.
The Asia-Pacific Region holds a dominant market share, primarily driven by growing consumption patterns, a rising population, and robust economic activity that fuels market demand. Meanwhile, the Asia-Pacific Region is experiencing the fastest growth, propelled by increasing infrastructure developments, expanding industrial activities, and a surge in consumer demand, positioning it as a key driver for future market expansion.
Segmentation by Type
  • Food and Beverage
  • Food Industry
  • Bakery Products
  • Cereals


Bakery and Cereals Market Segmentation by Type

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Segmentation by Application

  • Consumers
  • Retailers
  • Food Service
  • Food Manufacturers
  • Bakeries


Bakery and Cereals Market Segmentation by Application

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Regional Insight
The Bakery and Cereals varies widely by region, reflecting diverse economic conditions and consumer preferences. In North America, the focus is on convenience and premium products, driven by high disposable incomes and a strong e-commerce sector. Europe’s market is fragmented, with Western countries emphasizing luxury and organic goods, while Eastern Europe sees rapid growth. Asia-Pacific is a fast-growing region with high demand for both high-tech and affordable products, driven by urbanization and rising middle-class incomes. Latin America prioritizes affordability amidst economic fluctuations, with Brazil and Mexico leading in market growth. In the Middle East and Africa, market trends are influenced by cultural preferences, with luxury goods prominent in the Gulf States and gradual growth in sub-Saharan Africa. Global trends like sustainability and digital transformation are impacting all regions.
The Asia-Pacific dominant region currently dominates the market share, fueled by increasing consumption, population growth, and sustained economic progress that collectively enhance market demand. Conversely, the Asia-Pacific is the fastest-growing that is rapidly becoming the fastest-growing region, driven by significant infrastructure investments, industrial expansion, and rising consumer demand.
Regions
  • India


Key Players
The companies highlighted in this profile were selected based on insights from primary experts and an evaluation of their market penetration, product offerings, and geographical reach:
  • Britannia Industries
  • ITC
  • Parle Products
  • Bisk Farm
  • Modern Foods
  • Aashirvaad
  • MTR Foods
  • Pillsbury
  • Dabur
  • Nestle
  • Sunfeast
  • Haldiram's
  • Pillsbury
  • Mondelez

Bakery and Cereals Market Segmentation by Players

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Report Infographics:

Report Features Details
Base Year 2019
Based Year Market Size 2019 15.0Billion
Historical Period Market Size 2024 12.0Billion
CAGR (2019to 2030) 6.50%
Forecast Period 2019 to 2030
Forecasted Period Market Size 2030 25.0Billion
Scope of the Report Food and Beverage, Food Industry, Bakery Products, Cereals, Consumers, Retailers, Food Service, Food Manufacturers, Bakeries
Regions Covered North America, Europe, Asia Pacific, South America, and MEA
Year-on-Year Growth 5.50%
Companies Covered Britannia Industries, ITC, Parle Products, Bisk Farm, Modern Foods, Aashirvaad, MTR Foods, Pillsbury, Dabur, Nestle, Sunfeast, Haldiram's, Pillsbury, Mondelez
Customization Scope 15% Free Customization (For EG)
Delivery Format PDF and Excel through Email
 

Bakery and Cereals Market Dynamics

The Bakery and Cereals is driven by factors such as increasing demand in end-use industries, technological advancements, research and development (R&D), economic growth, and increasing global trade.
Influencing Trend:
  • Organic Cereals
  • Gluten-Free Cereals
  • Healthy Snacks
  • Customized Products

Market Growth Drivers:
  • Emerging Markets
  • Niche Applications
  • Product Innovation

Challenges:
  • Intense Competition
  • Price Sensitivity
  • Regulatory Hurdles
  • Food Safety

Opportunities:
  • Emerging Markets
  • Niche Applications
  • Product Innovation

Regulatory Framework

The regulatory framework for the Bakery and Cereals ensures product safety, fair competition, and consumer protection. It encompasses setting standards for product quality and safety, enforcing truthful advertising and labeling, and implementing environmental sustainability practices. Regulations include robust procedures for product recalls, data protection, and anti-competitive practices, while also overseeing import/export controls and intellectual property rights. Regulatory bodies enforce these rules through inspections and penalties, and consumer education programs help individuals make informed decisions. This framework aims to protect consumers, promote fair market conditions, and encourage ethical business practices.

Competitive Insights

The key players in the Bakery and Cereals are intensifying their focus on research and development (R&D) activities to innovate and stay competitive. Major companies, such as Britannia Industries, ITC, Parle Products, Bisk Farm, Modern Foods, Aashirvaad, MTR Foods, Pillsbury, Dabur, Nestle, Sunfeast, Haldiram's, Pillsbury, Mondelez are heavily investing in R&D to develop new products and improve existing ones. This strategic emphasis on innovation is driving significant advancements in product formulation and the introduction of sustainable and eco-friendly products.
Moreover, these established industry leaders are actively pursuing acquisitions of smaller companies to expand their regional presence and enhance their market share. These acquisitions not only help in diversifying their product portfolios but also provide access to new technologies and markets. This consolidation trend is a critical factor in the growth of the consumer goods industry, as it enables larger companies to streamline operations, reduce costs, and increase their competitive edge.
In addition to R&D and acquisitions, there is a notable shift towards green investments among key players in the consumer goods industry. Companies are increasingly committing resources to sustainable practices and the development of environmentally friendly products. This green investment is in response to growing consumer demand for sustainable solutions and stringent environmental regulations. By prioritizing sustainability, these companies are not only contributing to environmental protection but also positioning themselves as leaders in the green movement, thereby fueling market growth.
Research Methodology
The research methodology for the consumer goods industry involves several key steps to ensure comprehensive and actionable insights. First, the research objectives are clearly defined, focusing on aspects like consumer behavior, market opportunities, competitive dynamics, or regulatory impacts. A thorough literature review follows, drawing from academic journals, industry reports, government publications, and market analyses to establish a knowledge base and identify research gaps. Data collection encompasses both primary methods, such as surveys, interviews, and focus groups with consumers and industry experts, and secondary methods, including analysis of market reports, government data, and industry publications. Quantitative data is analyzed using statistical tools to identify patterns and market segments, while qualitative data from interviews and focus groups is examined to extract key themes and insights.
The market is then segmented based on demographics, psychographics, geography, and purchasing behavior, and competitive analysis is conducted to evaluate key players' strategies and strengths. Trend analysis identifies current and emerging industry trends. Findings are compiled into a detailed report with data visualizations and strategic recommendations. The research is validated and refined through cross-checking and expert feedback, and a framework for continuous monitoring is established to keep the research current and relevant. 
 

Bakery and Cereals - Table of Contents

Chapter 1: Market Preface
  • 1.1 India Bakery and Cereals Market Landscape
  • 1.2 Scope of the Study
  • 1.3 Relevant Findings & Stakeholder Advantages

Chapter 2: Strategic Overview
  • 2.1 India Bakery and Cereals Market Outlook
  • 2.2 Total Addressable Market versus Serviceable Market
  • 2.3 Market Rivalry Projection

Chapter 3 : India Bakery and Cereals Market Business Environment & Changing Dynamics
  • 3.1 Growth Drivers
    • 3.1.1 Emerging Markets
    • 3.1.2 Niche Applications
    • 3.1.3 Product Innovation
  • 3.2 Available Opportunities
    • 3.2.1 Emerging Markets
    • 3.2.2 Niche Applications
  • 3.3 Influencing Trends
    • 3.3.1 Organic Cereals
    • 3.3.2 Gluten-Free Cereals
  • 3.4 Challenges
    • 3.4.1 Intense Competition
    • 3.4.2 Price Sensitivi

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Chapter 4 : India Bakery and Cereals Industry Factors Assessment
  • 4.1 Current Scenario
  • 4.2 PEST Analysis
  • 4.3 Business Environment - PORTER 5-Forces Analysis
    • 4.3.1 Supplier Leverage
    • 4.3.2 Bargaining Power of Buyers
    • 4.3.3 Threat of Substitutes
    • 4.3.4 Threat from New Entrant
    • 4.3.5 Market Competition Level
  • 4.4 Roadmap of Bakery and Cereals Market
  • 4.5 Impact of Macro-Economic Factors
  • 4.6 Market Entry Strategies
  • 4.7 Political and Regulatory Landscape
  • 4.8 Supply Chain Analysis
  • 4.9 Impact of Tariff War


Chapter 5: Bakery and Cereals : Competition Benchmarking & Performance Evaluation
  • 5.1 India Bakery and Cereals Market Concentration Ratio
    • 5.1.1 CR4, CR8 and HH Index
    • 5.1.2 % Market Share - Top 3
    • 5.1.3 Market Holding by Top 5
  • 5.2 Market Position of Manufacturers by Bakery and Cereals Revenue 2019
  • 5.3 India Bakery and Cereals Sales Volume by Manufacturers (2019)
  • 5.4 BCG Matrix
  • 5.4 Market Entropy
  • 5.5 5C’s Analysis
  • 5.6 Ansoff Matrix
Chapter 6: India Bakery and Cereals Market: Company Profiles
  • 6.1 Britannia Industries
    • 6.1.1 Britannia Industries Company Overview
    • 6.1.2 Britannia Industries Product/Service Portfolio & Specifications
    • 6.1.3 Britannia Industries Key Financial Metrics
    • 6.1.4 Britannia Industries SWOT Analysis
    • 6.1.5 Britannia Industries Development Activities
  • 6.2 ITC
  • 6.3 Parle Products
  • 6.4 Bisk Farm
  • 6.5 Modern Foods
  • 6.6 Aashirvaad
  • 6.7 MTR Foods
  • 6.8 Pillsbury
  • 6.9 Dabur
  • 6.10 Nestle
  • 6.11 Sunfeast
  • 6.12 Haldiram's
  • 6.13 Pillsbury
  • 6.14 Mondelez
  • 6.15 Britannia

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Chapter 7 : India Bakery and Cereals by Type & Application (2024-2030)
  • 7.1 India Bakery and Cereals Market Revenue Analysis (USD Million) by Type (2024-2019)
    • 7.1.1 Food And Beverage
    • 7.1.2 Food Industry
    • 7.1.3 Bakery Products
    • 7.1.4 Cereals
    • 7.1.5 Snack Food
  • 7.2 India Bakery and Cereals Market Revenue Analysis (USD Million) by Application (2024-2019)
    • 7.2.1 Consumers
    • 7.2.2 Retailers
    • 7.2.3 Food Service
    • 7.2.4 Food Manufacturers
    • 7.2.5 Bakeries
  • 7.3 India Bakery and Cereals Market Revenue Analysis (USD Million) by Type (2019-2030)
  • 7.4 India Bakery and Cereals Market Revenue Analysis (USD Million) by Application (2019-2030)


Chapter 8: Research Findings & Conclusion
  • 8.1 Key Findings
  • 8.2 Conclusion

Chapter 9: Methodology and Data Source
  • 9.1 Research Methodology & Approach
    • 9.1.1 Research Program/Design
    • 9.1.2 Market Size Estimation
    • 9.1.3 Market Breakdown and Data Triangulation
  • 9.2 Data Source
    • 9.2.1 Secondary Sources
    • 9.2.2 Primary Sources

Chapter 10: Appendix & Disclaimer
  • 10.1 Acronyms & bibliography
  • 10.2 Disclaimer

Frequently Asked Questions (FAQ):

The India Bakery and Cereals market size surpassed 15.0 Billion in 2019 and will expand at a CAGR of 6.50% between 2019 and 2030.

The Bakery and Cereals Market is estimated to grow at a CAGR of 6.50%, currently pegged at 15.0 Billion.

Organic Cereals, Gluten-Free Cereals, Healthy Snacks, Customized Products, E-commerce are seen to make big Impact on Bakery and Cereals Market Growth.

The leaders in the India Bakery and Cereals Market such as Britannia Industries, ITC, Parle Products, Bisk Farm, Modern Foods, Aashirvaad, MTR Foods, Pillsbury, Dabur, Nestle, Sunfeast, Haldiram's, Pillsbury, Mondelez, Britannia are targeting innovative and differentiated growth drivers some of them are Emerging Markets, Niche Applications, Product Innovation, Strategic Partnerships

Business transformation in Bakery and Cereals Market has taken hold due to the confluence of several important triggers, some of them are Intense Competition, Price Sensitivity, Regulatory Hurdles, Food Safety, Supply Chain Disruptions.

Some of the opportunities that Analyst at HTF MI have identified in Bakery and Cereals Market are:
  • Emerging Markets
  • Niche Applications
  • Product Innovation
  • Strategic Partnerships

Britannia Industries, ITC, Parle Products, Bisk Farm, Modern Foods, Aashirvaad, MTR Foods, Pillsbury, Dabur, Nestle, Sunfeast, Haldiram's, Pillsbury, Mondelez, Britannia are the major operating companies profiled in Bakery and Cereals market study.

The India Bakery and Cereals Market Study is Broken down by applications such as Consumers, Retailers, Food Service, Food Manufacturers, Bakeries.

The India Bakery and Cereals Market Study is segmented by Food and Beverage, Food Industry, Bakery Products, Cereals, Snack Food.

The India Bakery and Cereals Market Study includes regional breakdown as India

Historical Year: 2024 - Base year: 2019. Forecast period**: 2025 to 2030 [** unless otherwise stated]

The India bakery and cereals market is a rapidly growing segment within the country's food industry, driven by changing consumer preferences, rising disposable incomes, and increasing demand for convenience foods. The bakery market includes products such as bread, cakes, biscuits, and pastries, with significant demand from urban populations for packaged, ready-to-eat bakery items. The cereal market includes both traditional cereals (such as rice and wheat-based products) and modern breakfast cereals, which are becoming increasingly popular due to their convenience, nutritional benefits, and variety. The market is influenced by trends such as health-conscious eating, with many consumers opting for whole grain, low-sugar, and fortified products. Additionally, growing awareness of the benefits of a healthy diet and evolving lifestyles are driving the demand for organic and gluten-free options. The rise of online retail and e-commerce platforms is also playing a significant role in expanding the reach of bakery and cereal products across the country.
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