INDUSTRY OVERVIEW
The Transactional Email Software market is experiencing robust growth, projected to achieve a compound annual growth rate CAGR of 16% during the forecast period. Valued at 5.5Billion, the market is expected to reach 12Billion by 2031, with a year-on-year growth rate of 14%. This upward trajectory is driven by factors such as evolving consumer preferences, technological advancements, and increased investment in innovation, positioning the market for significant expansion in the coming years. Companies should strategically focus on enhancing their offerings and exploring new market opportunities to capitalize on this growth potential.
Transactional Email Software Market Size in (USD Billion) CAGR Growth Rate 16%
| Study Period |
2019-2031 |
| Market Size (2023): |
5.5Billion |
| Market Size (2031): |
12Billion |
| CAGR (2023 - 2031): |
16% |
| Fastest Growing Region |
Europe |
| Dominating Region |
North America |
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Transactional email software refers to a program that sends emails as a response to some pre-established action taken by the recipient. The software sends emails on behalf of the company to its clients or customers or any other relevant person in response to some action like welcome email after opening an account on social media, OTP mails, payment competition mails, etc. As more and more businesses are coming online; demand for transactional email software is increasing.
Regulatory Framework
The Information and Communications Technology (ICT) industry is primarily regulated by the Federal Communications Commission (FCC) in the United States, along with other national and international regulatory bodies. The FCC oversees the allocation of spectrum, ensures compliance with telecommunications laws, and fosters fair competition within the sector. It also establishes guidelines for data privacy, cybersecurity, and service accessibility, which are crucial for maintaining industry standards and protecting consumer interests.
Globally, various regulatory agencies, such as the European Telecommunications Standards Institute (ETSI) and the International Telecommunication Union (ITU), play significant roles in standardizing practices and facilitating international cooperation. These bodies work together to create a cohesive regulatory framework that addresses emerging technologies, cross-border data flow, and infrastructure development. Their regulations aim to ensure the ICT industry's growth is both innovative and compliant with global standards, promoting a secure and competitive market environment.
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Key Highlights
• The Transactional Email Software is growing at a CAGR of 16% during the forecasted period of 2019 to 2031
• Year on Year growth for the market is 14%
• Based on type, the market is bifurcated into Automated, SMTP, Cloud-Based, Real-Time
• Based on application, the market is segmented into E-commerce, Marketing, Customer Support, SaaS, Retail
• Global Import Export in terms of K Tons, K Units, and Metric Tons will be provided if Applicable based on industry best practice
Market Segmentation Analysis
Segmentation by Type
- Automated
- SMTP
- Cloud-Based
- Real-Time
Transactional Email Software Market Segmentation by Type
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Segmentation by Application
- E-commerce
- Marketing
- Customer Support
- SaaS
- Retail
Transactional Email Software Market Segmentation by Application
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Key Players
Several key players in the Transactional Email Software market are strategically focusing on expanding their operations in developing regions to capture a larger market share, particularly as the year-on-year growth rate for the market stands at 14%. The companies featured in this profile were selected based on insights from primary experts, evaluating their market penetration, product offerings, and geographical reach. By targeting emerging markets, these companies aim to leverage new opportunities, enhance their competitive advantage, and drive revenue growth. This approach not only aligns with their overall business objectives but also positions them to respond effectively to the evolving demands of consumers in these regions.
- Sendinblue (France)
- Netcore (India)
- Twilio (United States)
- Zoho (India)
- Mailgun (United States)
- Emarsys (Austria)
- SMTP2GO (New Zealand)
- GetResponse (Poland)
- WebEngage (India)
- MailChimp (United States)
Transactional Email Software Market Segmentation by Players
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Research Methodology
At HTF Market Intelligence, we pride ourselves on delivering comprehensive market research that combines both secondary and primary methodologies. Our secondary research involves rigorous analysis of existing data sources, such as industry reports, market databases, and competitive landscapes, to provide a robust foundation of market knowledge. This is complemented by our primary research services, where we gather firsthand data through surveys, interviews, and focus groups tailored specifically to your business needs. By integrating these approaches, we offer a thorough understanding of market trends, consumer behavior, and competitive dynamics, enabling you to make well-informed strategic decisions. We would welcome the opportunity to discuss how our research expertise can support your business objectives.
Market Dynamics
Market dynamics refer to the forces that influence the supply and demand of products and services within a market. These forces include factors such as consumer preferences, technological advancements, regulatory changes, economic conditions, and competitive actions. Understanding market dynamics is crucial for businesses as it helps them anticipate changes, identify opportunities, and mitigate risks.
By analyzing market dynamics, companies can better understand market trends, predict potential shifts, and develop strategic responses. This analysis enables businesses to align their product offerings, pricing strategies, and marketing efforts with evolving market conditions, ultimately leading to more informed decision-making and a stronger competitive position in the marketplace.
Market Driver
- Rising Number Of Online Businesses Requires Online Promotions And Reachability
Market Trend
- Growing Demand of Transactional Email Software for Providing Business and Social Media Updates
Opportunity
- Surging Demand For Online Marketing Among Small Size Businesses Will Boost The Transactional Email Software Market
Challenge
- Transactional Mails Getting Filtered To Junk Or Spam Folders
Regional Outlook
The North America Region holds the largest market share in 2023 and is expected to grow at a good CAGR. The Europe Region is the fastest-growing region due to increasing development and disposable income.
North America remains a leader, driven by innovation hubs like Silicon Valley and a strong demand for advanced technologies such as AI and cloud computing. Europe is characterized by robust regulatory frameworks and significant investments in digital transformation across sectors. Asia-Pacific is experiencing rapid growth, led by major markets like China and India, where increasing digital adoption and governmental initiatives are propelling ICT advancements.
The Middle East and Africa are witnessing steady expansion, driven by infrastructure development and growing internet penetration. Latin America and South America present emerging opportunities, with rising investments in digital infrastructure, though challenges like economic instability can impact growth. These regional differences highlight the need for tailored strategies in the global ICT market.
Regions
- North America
- LATAM
- West Europe
- Central & Eastern Europe
- Northern Europe
- Southern Europe
- East Asia
- Southeast Asia
- South Asia
- Central Asia
- Oceania
- MEA
Fastest Growing Region
Europe
Dominating Region
North America
|
Report Features
|
Details
|
|
Base Year
|
2023
|
|
Based Year Market Size (2023)
|
5.5Billion
|
|
Historical Period Market Size (2019)
|
2.5Billion
|
|
CAGR (2023 to 2031)
|
16%
|
|
Forecast Period
|
2025 to 2031
|
|
Forecasted Period Market Size (2031)
|
12Billion
|
|
Scope of the Report
|
Automated, SMTP, Cloud-Based, Real-Time, E-commerce, Marketing, Customer Support, SaaS, Retail
|
|
Regions Covered
|
North America, Europe, Asia Pacific, South America, and MEA
|
|
Year on Year Growth
|
14%
|
|
Companies Covered
|
Sendinblue (France), Netcore (India), Twilio (United States), Zoho (India), Mailgun (United States), Emarsys (Austria), SMTP2GO (New Zealand), GetResponse (Poland), WebEngage (India), MailChimp (United States)
|
|
Customization Scope
|
15% Free Customization (For EG)
|
|
Delivery Format
|
PDF and Excel through Email
|
Transactional Email Software - Table of Contents
Chapter 1: Market Preface
- 1.1 Global Transactional Email Software Market Landscape
- 1.2 Scope of the Study
- 1.3 Relevant Findings & Stakeholder Advantages
Chapter 2: Strategic Overview
- 2.1 Global Transactional Email Software Market Outlook
- 2.2 Total Addressable Market versus Serviceable Market
- 2.3 Market Rivalry Projection
Chapter 3 : Global Transactional Email Software Market Business Environment & Changing Dynamics
-
3.1 Growth Drivers
- 3.1.1 Rising Number of Online Businesses Requires Online Promotions and Reachability
-
3.2 Available Opportunities
- 3.2.1 Surging Demand for Online Marketing Among Small Size Businesses will Boost the Transactional Email Software Market
-
3.3 Influencing Trends
- 3.3.1 Growing Demand of Transactional Email Software for Providing Business and Social Media Updates
- 3.3.2 Rising Use of AI to Make Audience Targeting Better
-
3.4 Challenges
- 3.4.1 Transactional Mails Getting Filtered to Junk or Spam Folders
- 3.4.2 Changing Email Client Policies are Hindering the Transactional Email Software Market
- 3.5 Regional Dynamics
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Sectional Purchase
Chapter 4 : Global Transactional Email Software Industry Factors Assessment
- 4.1 Current Scenario
- 4.2 PEST Analysis
- 4.3 Business Environment - PORTER 5-Forces Analysis
- 4.3.1 Supplier Leverage
- 4.3.2 Bargaining Power of Buyers
- 4.3.3 Threat of Substitutes
- 4.3.4 Threat from New Entrant
- 4.3.5 Market Competition Level
- 4.4 Roadmap of Transactional Email Software Market
- 4.5 Impact of Macro-Economic Factors
- 4.6 Market Entry Strategies
- 4.7 Political and Regulatory Landscape
- 4.8 Supply Chain Analysis
- 4.9 Impact of Tariff War
Chapter 5: Transactional Email Software : Competition Benchmarking & Performance Evaluation
- 5.1 Global Transactional Email Software Market Concentration Ratio
- 5.1.1 CR4, CR8 and HH Index
- 5.1.2 % Market Share - Top 3
- 5.1.3 Market Holding by Top 5
- 5.2 Market Position of Manufacturers by Transactional Email Software Revenue 2023
- 5.3 BCG Matrix
- 5.3 Market Entropy
- 5.4 Ansoff Matrix
- 5.5 FPNV Positioning Matrix
Chapter 6: Global Transactional Email Software Market: Company Profiles
- 6.1 Sendinblue (France)
- 6.1.1 Sendinblue (France) Company Overview
- 6.1.2 Sendinblue (France) Product/Service Portfolio & Specifications
- 6.1.3 Sendinblue (France) Key Financial Metrics
- 6.1.4 Sendinblue (France) SWOT Analysis
- 6.1.5 Sendinblue (France) Development Activities
- 6.2 Netcore (India)
- 6.3 Twilio (United States)
- 6.4 Zoho (India)
- 6.5 Mailgun (United States)
- 6.6 Emarsys (Austria)
- 6.7 SMTP2GO (New Zealand)
- 6.8 GetResponse (Poland)
- 6.9 WebEngage (India)
- 6.10 MailChimp (United States)
- 6.11 Amazon (United States)
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Sectional Purchase
Chapter 7 : Global Transactional Email Software by Type & Application (2019-2031)
-
7.1 Global Transactional Email Software Market Revenue Analysis (USD Million) by Type (2019-2023)
- 7.1.1 Automated
- 7.1.2 SMTP
- 7.1.3 Cloud-Based
- 7.1.4 Real-Time
- 7.1.5 Personalized
-
7.2 Global Transactional Email Software Market Revenue Analysis (USD Million) by Application (2019-2023)
- 7.2.1 E-commerce
- 7.2.2 Marketing
- 7.2.3 Customer Support
- 7.2.4 SaaS
- 7.2.5 Retail
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7.3 Global Transactional Email Software Market Revenue Analysis (USD Million) by Type (2023-2031)
-
7.4 Global Transactional Email Software Market Revenue Analysis (USD Million) by Application (2023-2031)
Chapter 8 : North America Transactional Email Software Market Breakdown by Country, Type & Application
- 8.1 North America Transactional Email Software Market by Country (USD Million) [2019-2023]
- 8.1.1 United States
- 8.1.2 Canada
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8.2 North America Transactional Email Software Market by Type (USD Million) [2019-2023]
- 8.2.1 Automated
- 8.2.2 SMTP
- 8.2.3 Cloud-Based
- 8.2.4 Real-Time
- 8.2.5 Personalized
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8.3 North America Transactional Email Software Market by Application (USD Million) [2019-2023]
- 8.3.1 E-commerce
- 8.3.2 Marketing
- 8.3.3 Customer Support
- 8.3.4 SaaS
- 8.3.5 Retail
- 8.4 North America Transactional Email Software Market by Country (USD Million) [2024-2031]
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8.5 North America Transactional Email Software Market by Type (USD Million) [2024-2031]
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8.6 North America Transactional Email Software Market by Application (USD Million) [2024-2031]
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Sectional Purchase
Chapter 9 : LATAM Transactional Email Software Market Breakdown by Country, Type & Application
- 9.1 LATAM Transactional Email Software Market by Country (USD Million) [2019-2023]
- 9.1.1 Brazil
- 9.1.2 Argentina
- 9.1.3 Chile
- 9.1.4 Mexico
- 9.1.5 Rest of LATAM
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9.2 LATAM Transactional Email Software Market by Type (USD Million) [2019-2023]
- 9.2.1 Automated
- 9.2.2 SMTP
- 9.2.3 Cloud-Based
- 9.2.4 Real-Time
- 9.2.5 Personalized
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9.3 LATAM Transactional Email Software Market by Application (USD Million) [2019-2023]
- 9.3.1 E-commerce
- 9.3.2 Marketing
- 9.3.3 Customer Support
- 9.3.4 SaaS
- 9.3.5 Retail
- 9.4 LATAM Transactional Email Software Market by Country (USD Million) [2024-2031]
-
9.5 LATAM Transactional Email Software Market by Type (USD Million) [2024-2031]
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9.6 LATAM Transactional Email Software Market by Application (USD Million) [2024-2031]
Chapter 10 : West Europe Transactional Email Software Market Breakdown by Country, Type & Application
- 10.1 West Europe Transactional Email Software Market by Country (USD Million) [2019-2023]
- 10.1.1 Germany
- 10.1.2 France
- 10.1.3 Benelux
- 10.1.4 Switzerland
- 10.1.5 Rest of West Europe
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10.2 West Europe Transactional Email Software Market by Type (USD Million) [2019-2023]
- 10.2.1 Automated
- 10.2.2 SMTP
- 10.2.3 Cloud-Based
- 10.2.4 Real-Time
- 10.2.5 Personalized
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10.3 West Europe Transactional Email Software Market by Application (USD Million) [2019-2023]
- 10.3.1 E-commerce
- 10.3.2 Marketing
- 10.3.3 Customer Support
- 10.3.4 SaaS
- 10.3.5 Retail
- 10.4 West Europe Transactional Email Software Market by Country (USD Million) [2024-2031]
-
10.5 West Europe Transactional Email Software Market by Type (USD Million) [2024-2031]
-
10.6 West Europe Transactional Email Software Market by Application (USD Million) [2024-2031]
Chapter 11 : Central & Eastern Europe Transactional Email Software Market Breakdown by Country, Type & Application
- 11.1 Central & Eastern Europe Transactional Email Software Market by Country (USD Million) [2019-2023]
- 11.1.1 Bulgaria
- 11.1.2 Poland
- 11.1.3 Hungary
- 11.1.4 Romania
- 11.1.5 Rest of CEE
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11.2 Central & Eastern Europe Transactional Email Software Market by Type (USD Million) [2019-2023]
- 11.2.1 Automated
- 11.2.2 SMTP
- 11.2.3 Cloud-Based
- 11.2.4 Real-Time
- 11.2.5 Personalized
-
11.3 Central & Eastern Europe Transactional Email Software Market by Application (USD Million) [2019-2023]
- 11.3.1 E-commerce
- 11.3.2 Marketing
- 11.3.3 Customer Support
- 11.3.4 SaaS
- 11.3.5 Retail
- 11.4 Central & Eastern Europe Transactional Email Software Market by Country (USD Million) [2024-2031]
-
11.5 Central & Eastern Europe Transactional Email Software Market by Type (USD Million) [2024-2031]
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11.6 Central & Eastern Europe Transactional Email Software Market by Application (USD Million) [2024-2031]
Chapter 12 : Northern Europe Transactional Email Software Market Breakdown by Country, Type & Application
- 12.1 Northern Europe Transactional Email Software Market by Country (USD Million) [2019-2023]
- 12.1.1 The United Kingdom
- 12.1.2 Sweden
- 12.1.3 Norway
- 12.1.4 Baltics
- 12.1.5 Ireland
- 12.1.6 Rest of Northern Europe
-
12.2 Northern Europe Transactional Email Software Market by Type (USD Million) [2019-2023]
- 12.2.1 Automated
- 12.2.2 SMTP
- 12.2.3 Cloud-Based
- 12.2.4 Real-Time
- 12.2.5 Personalized
-
12.3 Northern Europe Transactional Email Software Market by Application (USD Million) [2019-2023]
- 12.3.1 E-commerce
- 12.3.2 Marketing
- 12.3.3 Customer Support
- 12.3.4 SaaS
- 12.3.5 Retail
- 12.4 Northern Europe Transactional Email Software Market by Country (USD Million) [2024-2031]
-
12.5 Northern Europe Transactional Email Software Market by Type (USD Million) [2024-2031]
-
12.6 Northern Europe Transactional Email Software Market by Application (USD Million) [2024-2031]
Chapter 13 : Southern Europe Transactional Email Software Market Breakdown by Country, Type & Application
- 13.1 Southern Europe Transactional Email Software Market by Country (USD Million) [2019-2023]
- 13.1.1 Spain
- 13.1.2 Italy
- 13.1.3 Portugal
- 13.1.4 Greece
- 13.1.5 Rest of Southern Europe
-
13.2 Southern Europe Transactional Email Software Market by Type (USD Million) [2019-2023]
- 13.2.1 Automated
- 13.2.2 SMTP
- 13.2.3 Cloud-Based
- 13.2.4 Real-Time
- 13.2.5 Personalized
-
13.3 Southern Europe Transactional Email Software Market by Application (USD Million) [2019-2023]
- 13.3.1 E-commerce
- 13.3.2 Marketing
- 13.3.3 Customer Support
- 13.3.4 SaaS
- 13.3.5 Retail
- 13.4 Southern Europe Transactional Email Software Market by Country (USD Million) [2024-2031]
-
13.5 Southern Europe Transactional Email Software Market by Type (USD Million) [2024-2031]
-
13.6 Southern Europe Transactional Email Software Market by Application (USD Million) [2024-2031]
Chapter 14 : East Asia Transactional Email Software Market Breakdown by Country, Type & Application
- 14.1 East Asia Transactional Email Software Market by Country (USD Million) [2019-2023]
- 14.1.1 China
- 14.1.2 Japan
- 14.1.3 South Korea
- 14.1.4 Taiwan
- 14.1.5 Others
-
14.2 East Asia Transactional Email Software Market by Type (USD Million) [2019-2023]
- 14.2.1 Automated
- 14.2.2 SMTP
- 14.2.3 Cloud-Based
- 14.2.4 Real-Time
- 14.2.5 Personalized
-
14.3 East Asia Transactional Email Software Market by Application (USD Million) [2019-2023]
- 14.3.1 E-commerce
- 14.3.2 Marketing
- 14.3.3 Customer Support
- 14.3.4 SaaS
- 14.3.5 Retail
- 14.4 East Asia Transactional Email Software Market by Country (USD Million) [2024-2031]
-
14.5 East Asia Transactional Email Software Market by Type (USD Million) [2024-2031]
-
14.6 East Asia Transactional Email Software Market by Application (USD Million) [2024-2031]
Chapter 15 : Southeast Asia Transactional Email Software Market Breakdown by Country, Type & Application
- 15.1 Southeast Asia Transactional Email Software Market by Country (USD Million) [2019-2023]
- 15.1.1 Vietnam
- 15.1.2 Singapore
- 15.1.3 Thailand
- 15.1.4 Malaysia
- 15.1.5 Indonesia
- 15.1.6 Philippines
- 15.1.7 Rest of SEA Countries
-
15.2 Southeast Asia Transactional Email Software Market by Type (USD Million) [2019-2023]
- 15.2.1 Automated
- 15.2.2 SMTP
- 15.2.3 Cloud-Based
- 15.2.4 Real-Time
- 15.2.5 Personalized
-
15.3 Southeast Asia Transactional Email Software Market by Application (USD Million) [2019-2023]
- 15.3.1 E-commerce
- 15.3.2 Marketing
- 15.3.3 Customer Support
- 15.3.4 SaaS
- 15.3.5 Retail
- 15.4 Southeast Asia Transactional Email Software Market by Country (USD Million) [2024-2031]
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15.5 Southeast Asia Transactional Email Software Market by Type (USD Million) [2024-2031]
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15.6 Southeast Asia Transactional Email Software Market by Application (USD Million) [2024-2031]
Chapter 16 : South Asia Transactional Email Software Market Breakdown by Country, Type & Application
- 16.1 South Asia Transactional Email Software Market by Country (USD Million) [2019-2023]
- 16.1.1 India
- 16.1.2 Bangladesh
- 16.1.3 Others
-
16.2 South Asia Transactional Email Software Market by Type (USD Million) [2019-2023]
- 16.2.1 Automated
- 16.2.2 SMTP
- 16.2.3 Cloud-Based
- 16.2.4 Real-Time
- 16.2.5 Personalized
-
16.3 South Asia Transactional Email Software Market by Application (USD Million) [2019-2023]
- 16.3.1 E-commerce
- 16.3.2 Marketing
- 16.3.3 Customer Support
- 16.3.4 SaaS
- 16.3.5 Retail
- 16.4 South Asia Transactional Email Software Market by Country (USD Million) [2024-2031]
-
16.5 South Asia Transactional Email Software Market by Type (USD Million) [2024-2031]
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16.6 South Asia Transactional Email Software Market by Application (USD Million) [2024-2031]
Chapter 17 : Central Asia Transactional Email Software Market Breakdown by Country, Type & Application
- 17.1 Central Asia Transactional Email Software Market by Country (USD Million) [2019-2023]
- 17.1.1 Kazakhstan
- 17.1.2 Tajikistan
- 17.1.3 Others
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17.2 Central Asia Transactional Email Software Market by Type (USD Million) [2019-2023]
- 17.2.1 Automated
- 17.2.2 SMTP
- 17.2.3 Cloud-Based
- 17.2.4 Real-Time
- 17.2.5 Personalized
-
17.3 Central Asia Transactional Email Software Market by Application (USD Million) [2019-2023]
- 17.3.1 E-commerce
- 17.3.2 Marketing
- 17.3.3 Customer Support
- 17.3.4 SaaS
- 17.3.5 Retail
- 17.4 Central Asia Transactional Email Software Market by Country (USD Million) [2024-2031]
-
17.5 Central Asia Transactional Email Software Market by Type (USD Million) [2024-2031]
-
17.6 Central Asia Transactional Email Software Market by Application (USD Million) [2024-2031]
Chapter 18 : Oceania Transactional Email Software Market Breakdown by Country, Type & Application
- 18.1 Oceania Transactional Email Software Market by Country (USD Million) [2019-2023]
- 18.1.1 Australia
- 18.1.2 New Zealand
- 18.1.3 Others
-
18.2 Oceania Transactional Email Software Market by Type (USD Million) [2019-2023]
- 18.2.1 Automated
- 18.2.2 SMTP
- 18.2.3 Cloud-Based
- 18.2.4 Real-Time
- 18.2.5 Personalized
-
18.3 Oceania Transactional Email Software Market by Application (USD Million) [2019-2023]
- 18.3.1 E-commerce
- 18.3.2 Marketing
- 18.3.3 Customer Support
- 18.3.4 SaaS
- 18.3.5 Retail
- 18.4 Oceania Transactional Email Software Market by Country (USD Million) [2024-2031]
-
18.5 Oceania Transactional Email Software Market by Type (USD Million) [2024-2031]
-
18.6 Oceania Transactional Email Software Market by Application (USD Million) [2024-2031]
Chapter 19 : MEA Transactional Email Software Market Breakdown by Country, Type & Application
- 19.1 MEA Transactional Email Software Market by Country (USD Million) [2019-2023]
- 19.1.1 Turkey
- 19.1.2 South Africa
- 19.1.3 Egypt
- 19.1.4 UAE
- 19.1.5 Saudi Arabia
- 19.1.6 Israel
- 19.1.7 Rest of MEA
-
19.2 MEA Transactional Email Software Market by Type (USD Million) [2019-2023]
- 19.2.1 Automated
- 19.2.2 SMTP
- 19.2.3 Cloud-Based
- 19.2.4 Real-Time
- 19.2.5 Personalized
-
19.3 MEA Transactional Email Software Market by Application (USD Million) [2019-2023]
- 19.3.1 E-commerce
- 19.3.2 Marketing
- 19.3.3 Customer Support
- 19.3.4 SaaS
- 19.3.5 Retail
- 19.4 MEA Transactional Email Software Market by Country (USD Million) [2024-2031]
-
19.5 MEA Transactional Email Software Market by Type (USD Million) [2024-2031]
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19.6 MEA Transactional Email Software Market by Application (USD Million) [2024-2031]
Chapter 20: Research Findings & Conclusion
- 20.1 Key Findings
- 20.2 Conclusion
Chapter 21: Methodology and Data Source
-
21.1 Research Methodology & Approach
- 21.1.1 Research Program/Design
- 21.1.2 Market Size Estimation
- 21.1.3 Market Breakdown and Data Triangulation
-
21.2 Data Source
- 21.2.1 Secondary Sources
- 21.2.2 Primary Sources
Chapter 22: Appendix & Disclaimer
- 22.1 Acronyms & bibliography
- 22.2 Disclaimer
Frequently Asked Questions (FAQ):
The Transactional Email Software Market is growing at a steady pace over the last few years and is expected to grow at a CAGR of 16% from 2023 to 2031 to reach a market size of 16% 12Billion
The Transactional Email Software Market is growing at a CAGR of 16% over the forecasted period 2023 - 2031.
The changing dynamics and trends such as Growing Demand Of Transactional Email Software For Providing Business And Social Media Updates,,
Rising Use Of AI To Make Audience Targeting Better are seen as major Game Changer in Global Transactional Email Software Market.
- Rising Number Of Online Businesses Requires Online Promotions And Reachability
- Increasing Demand For Email Automation For Marketing
Some of the major roadblocks that industry players have identified are Transactional Mails Getting Filtered To Junk Or Spam Folders,,
Changing Email Client Policies Are Hindering The Transactional Email Software Market.
The market opportunity is clear from the flow of investment into Global Transactional Email Software Market, some of them are Surging Demand For Online Marketing Among Small Size Businesses Will Boost The Transactional Email Software Market.
New entrants, including competitors from unrelated industries along with players such as Sendinblue (France), Netcore (India), Twilio (United States), Zoho (India), Mailgun (United States), Emarsys (Austria), SMTP2GO (New Zealand), GetResponse (Poland), WebEngage (India), MailChimp (United States), Amazon (United States) Instituting a robust process in Global Transactional Email Software Market.
Research paper of Global Transactional Email Software Market shows that companies are making better progress than their supply chain peers –including suppliers, majorly in end-use applications such as E-commerce, Marketing, Customer Support, SaaS, Retail.
The Global Transactional Email Software Market Study is segmented by Automated, SMTP, Cloud-Based, Real-Time, Personalized.
The Global Transactional Email Software Market Study includes regional breakdown as North America, LATAM, West Europe,Central & Eastern Europe, Northern Europe, Southern Europe, East Asia, Southeast Asia, South Asia, Central Asia, Oceania, MEA
Historical Year: 2019 - Base year: 2023. Forecast period**: 2025 to 2031 [** unless otherwise stated]
Transactional email software refers to a program that sends emails as a response to some pre-established action taken by the recipient. The software sends emails on behalf of the company to its clients or customers or any other relevant person in response to some action like welcome email after opening an account on social media, OTP mails, payment competition mails, etc. As more and more businesses are coming online; demand for transactional email software is increasing.
