INDUSTRY OVERVIEW
The Augmented Reality Mobile Games market is experiencing robust growth, projected to achieve a compound annual growth rate CAGR of 13.50% during the forecast period. Valued at USD5Billion, the market is expected to reach USD12Billion by 2030, with a year-on-year growth rate of 11.00%. This upward trajectory is driven by factors such as evolving consumer preferences, technological advancements, and increased investment in innovation, positioning the market for significant expansion in the coming years. Companies should strategically focus on enhancing their offerings and exploring new market opportunities to capitalize on this growth potential.
Augmented Reality Mobile Games Market Size in (USD Billion) CAGR Growth Rate 13.50%
| Study Period |
2024-2030 |
| Market Size (2019): |
USD5Billion |
| Market Size (2030): |
USD12Billion |
| CAGR (2019 - 2030): |
13.50% |
| Fastest Growing Region |
North America |
| Dominating Region |
Asia-Pacific |
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The Augmented Reality (AR) Mobile Games Market focuses on games that blend the real world with digital elements, offering immersive, interactive experiences on mobile devices. AR technology uses the device's camera, GPS, and motion sensors to overlay virtual content onto the physical world. This market is driven by the increasing adoption of AR in entertainment, the growing popularity of mobile gaming, and technological advancements in smartphone hardware and software. AR games offer engaging gameplay experiences, making them popular among consumers. The success of games like Pokémon Go has helped propel the growth of the AR gaming market. However, challenges include the need for high-end mobile devices with advanced sensors, privacy concerns related to data collection, and the development costs of AR content. Despite these challenges, the market is expected to continue growing as mobile gaming becomes more interactive and immersive.
Regulatory Framework
The Information and Communications Technology (ICT) industry is primarily regulated by the Federal Communications Commission (FCC) in the United States, along with other national and international regulatory bodies. The FCC oversees the allocation of spectrum, ensures compliance with telecommunications laws, and fosters fair competition within the sector. It also establishes guidelines for data privacy, cybersecurity, and service accessibility, which are crucial for maintaining industry standards and protecting consumer interests.
Globally, various regulatory agencies, such as the European Telecommunications Standards Institute (ETSI) and the International Telecommunication Union (ITU), play significant roles in standardizing practices and facilitating international cooperation. These bodies work together to create a cohesive regulatory framework that addresses emerging technologies, cross-border data flow, and infrastructure development. Their regulations aim to ensure the ICT industry's growth is both innovative and compliant with global standards, promoting a secure and competitive market environment.
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Key Highlights
• The Augmented Reality Mobile Games is growing at a CAGR of 13.50% during the forecasted period of 2024 to 2030
• Year on Year growth for the market is 11.00%
• Based on type, the market is bifurcated into Location-Based AR Games, Marker-Based AR Games, Markerless AR Games, Social AR Games
• Based on application, the market is segmented into Gaming, Mobile Gaming, Entertainment, Education, Social Interaction
• Global Import Export in terms of K Tons, K Units, and Metric Tons will be provided if Applicable based on industry best practice
Market Segmentation Analysis
Segmentation by Type
- Location-Based AR Games
- Marker-Based AR Games
- Markerless AR Games
- Social AR Games
Augmented Reality Mobile Games Market Segmentation by Type
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Segmentation by Application
- Gaming
- Mobile Gaming
- Entertainment
- Education
- Social Interaction
Augmented Reality Mobile Games Market Segmentation by Application
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Key Players
Several key players in the Augmented Reality Mobile Games market are strategically focusing on expanding their operations in developing regions to capture a larger market share, particularly as the year-on-year growth rate for the market stands at 11.00%. The companies featured in this profile were selected based on insights from primary experts, evaluating their market penetration, product offerings, and geographical reach. By targeting emerging markets, these companies aim to leverage new opportunities, enhance their competitive advantage, and drive revenue growth. This approach not only aligns with their overall business objectives but also positions them to respond effectively to the evolving demands of consumers in these regions.
- Niantic
- Epic Games
- Supercell
- Niantic
- Activision Blizzard
- Tencent
- Ubisoft
- Snap
- Zynga
- Rovio
- King
- Square Enix
- Bandai Namco
- SEGA
Augmented Reality Mobile Games Market Segmentation by Players
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Research Methodology
At HTF Market Intelligence, we pride ourselves on delivering comprehensive market research that combines both secondary and primary methodologies. Our secondary research involves rigorous analysis of existing data sources, such as industry reports, market databases, and competitive landscapes, to provide a robust foundation of market knowledge. This is complemented by our primary research services, where we gather firsthand data through surveys, interviews, and focus groups tailored specifically to your business needs. By integrating these approaches, we offer a thorough understanding of market trends, consumer behavior, and competitive dynamics, enabling you to make well-informed strategic decisions. We would welcome the opportunity to discuss how our research expertise can support your business objectives.
Market Dynamics
Market dynamics refer to the forces that influence the supply and demand of products and services within a market. These forces include factors such as consumer preferences, technological advancements, regulatory changes, economic conditions, and competitive actions. Understanding market dynamics is crucial for businesses as it helps them anticipate changes, identify opportunities, and mitigate risks.
By analyzing market dynamics, companies can better understand market trends, predict potential shifts, and develop strategic responses. This analysis enables businesses to align their product offerings, pricing strategies, and marketing efforts with evolving market conditions, ultimately leading to more informed decision-making and a stronger competitive position in the marketplace.
Market Driver
- Increasing Mobile Device Usage, Growing Gaming Market, Advancements In AR Technology
Market Trend
- ARKit, ARCore, Mobile AR Technology, Social Media Integration, Location-Based Services
Opportunity
- Increasing Mobile Device Usage, Growing Gaming Market, Advancements In AR Technology
Challenge
- Development Complexity, Content Creation, Hardware Limitations, User Adoption
Regional Outlook
The Asia-Pacific Region holds the largest market share in 2019 and is expected to grow at a good CAGR. The North America Region is the fastest-growing region due to increasing development and disposable income.
North America remains a leader, driven by innovation hubs like Silicon Valley and a strong demand for advanced technologies such as AI and cloud computing. Europe is characterized by robust regulatory frameworks and significant investments in digital transformation across sectors. Asia-Pacific is experiencing rapid growth, led by major markets like China and India, where increasing digital adoption and governmental initiatives are propelling ICT advancements.
The Middle East and Africa are witnessing steady expansion, driven by infrastructure development and growing internet penetration. Latin America and South America present emerging opportunities, with rising investments in digital infrastructure, though challenges like economic instability can impact growth. These regional differences highlight the need for tailored strategies in the global ICT market.
Regions
- North America
- LATAM
- West Europe
- Central & Eastern Europe
- Northern Europe
- Southern Europe
- East Asia
- Southeast Asia
- South Asia
- Central Asia
- Oceania
- MEA
Fastest Growing Region
North America
Dominating Region
Asia-Pacific
|
Report Features
|
Details
|
|
Base Year
|
2019
|
|
Based Year Market Size (2019)
|
USD5Billion
|
|
Historical Period Market Size (2024)
|
USD4Billion
|
|
CAGR (2019 to 2030)
|
13.50%
|
|
Forecast Period
|
2025 to 2030
|
|
Forecasted Period Market Size (2030)
|
USD12Billion
|
|
Scope of the Report
|
Location-Based AR Games, Marker-Based AR Games, Markerless AR Games, Social AR Games, Gaming, Mobile Gaming, Entertainment, Education, Social Interaction
|
|
Regions Covered
|
North America, Europe, Asia Pacific, South America, and MEA
|
|
Year on Year Growth
|
11.00%
|
|
Companies Covered
|
Niantic, Epic Games, Supercell, Niantic, Activision Blizzard, Tencent, Ubisoft, Snap, Zynga, Rovio, King, Square Enix, Bandai Namco, SEGA
|
|
Customization Scope
|
15% Free Customization (For EG)
|
|
Delivery Format
|
PDF and Excel through Email
|
Augmented Reality Mobile Games - Table of Contents
Chapter 1: Market Preface
- 1.1 Global Augmented Reality Mobile Games Market Landscape
- 1.2 Scope of the Study
- 1.3 Relevant Findings & Stakeholder Advantages
Chapter 2: Strategic Overview
- 2.1 Global Augmented Reality Mobile Games Market Outlook
- 2.2 Total Addressable Market versus Serviceable Market
- 2.3 Market Rivalry Projection
Chapter 3 : Global Augmented Reality Mobile Games Market Business Environment & Changing Dynamics
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3.1 Growth Drivers
- 3.1.1 Increasing Mobile Device Usage, Growing Gaming Market, Advancements in AR Technology
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3.2 Available Opportunities
- 3.2.1 Increasing Mobile Device Usage, Growing Gaming Market, Advancements in AR Technology
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3.3 Influencing Trends
- 3.3.1 ARKit, ARCore, Mobile AR Technology, Social Media Integration, Location-Based Services
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3.4 Challenges
- 3.4.1 Development Complexity, Content Creation, Hardware Limitations, User Adoption
- 3.5 Regional Dynamics
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Chapter 4 : Global Augmented Reality Mobile Games Industry Factors Assessment
- 4.1 Current Scenario
- 4.2 PEST Analysis
- 4.3 Business Environment - PORTER 5-Forces Analysis
- 4.3.1 Supplier Leverage
- 4.3.2 Bargaining Power of Buyers
- 4.3.3 Threat of Substitutes
- 4.3.4 Threat from New Entrant
- 4.3.5 Market Competition Level
- 4.4 Roadmap of Augmented Reality Mobile Games Market
- 4.5 Impact of Macro-Economic Factors
- 4.6 Market Entry Strategies
- 4.7 Political and Regulatory Landscape
- 4.8 Supply Chain Analysis
- 4.9 Impact of Tariff War
Chapter 5: Augmented Reality Mobile Games : Competition Benchmarking & Performance Evaluation
- 5.1 Global Augmented Reality Mobile Games Market Concentration Ratio
- 5.1.1 CR4, CR8 and HH Index
- 5.1.2 % Market Share - Top 3
- 5.1.3 Market Holding by Top 5
- 5.2 Market Position of Manufacturers by Augmented Reality Mobile Games Revenue 2019
- 5.3 BCG Matrix
- 5.3 Market Entropy
- 5.4 Strategic Group Analysis
- 5.5 5C’s Analysis
Chapter 6: Global Augmented Reality Mobile Games Market: Company Profiles
- 6.1 Niantic
- 6.1.1 Niantic Company Overview
- 6.1.2 Niantic Product/Service Portfolio & Specifications
- 6.1.3 Niantic Key Financial Metrics
- 6.1.4 Niantic SWOT Analysis
- 6.1.5 Niantic Development Activities
- 6.2 Epic Games
- 6.3 Supercell
- 6.4 Niantic
- 6.5 Activision Blizzard
- 6.6 Tencent
- 6.7 Ubisoft
- 6.8 Snap
- 6.9 Zynga
- 6.10 Rovio
- 6.11 King
- 6.12 Square Enix
- 6.13 Bandai Namco
- 6.14 SEGA
- 6.15 Disney
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Chapter 7 : Global Augmented Reality Mobile Games by Type & Application (2024-2030)
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7.1 Global Augmented Reality Mobile Games Market Revenue Analysis (USD Million) by Type (2024-2019)
- 7.1.1 Location-Based AR Games
- 7.1.2 Marker-Based AR Games
- 7.1.3 Markerless AR Games
- 7.1.4 Social AR Games
- 7.1.5 Educational AR Games
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7.2 Global Augmented Reality Mobile Games Market Revenue Analysis (USD Million) by Application (2024-2019)
- 7.2.1 Gaming
- 7.2.2 Mobile Gaming
- 7.2.3 Entertainment
- 7.2.4 Education
- 7.2.5 Social Interaction
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7.3 Global Augmented Reality Mobile Games Market Revenue Analysis (USD Million) by Type (2019-2030)
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7.4 Global Augmented Reality Mobile Games Market Revenue Analysis (USD Million) by Application (2019-2030)
Chapter 8 : North America Augmented Reality Mobile Games Market Breakdown by Country, Type & Application
- 8.1 North America Augmented Reality Mobile Games Market by Country (USD Million) [2024-2019]
- 8.1.1 United States
- 8.1.2 Canada
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8.2 North America Augmented Reality Mobile Games Market by Type (USD Million) [2024-2019]
- 8.2.1 Location-Based AR Games
- 8.2.2 Marker-Based AR Games
- 8.2.3 Markerless AR Games
- 8.2.4 Social AR Games
- 8.2.5 Educational AR Games
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8.3 North America Augmented Reality Mobile Games Market by Application (USD Million) [2024-2019]
- 8.3.1 Gaming
- 8.3.2 Mobile Gaming
- 8.3.3 Entertainment
- 8.3.4 Education
- 8.3.5 Social Interaction
- 8.4 North America Augmented Reality Mobile Games Market by Country (USD Million) [2020-2030]
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8.5 North America Augmented Reality Mobile Games Market by Type (USD Million) [2020-2030]
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8.6 North America Augmented Reality Mobile Games Market by Application (USD Million) [2020-2030]
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Chapter 9 : LATAM Augmented Reality Mobile Games Market Breakdown by Country, Type & Application
- 9.1 LATAM Augmented Reality Mobile Games Market by Country (USD Million) [2024-2019]
- 9.1.1 Brazil
- 9.1.2 Argentina
- 9.1.3 Chile
- 9.1.4 Mexico
- 9.1.5 Rest of LATAM
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9.2 LATAM Augmented Reality Mobile Games Market by Type (USD Million) [2024-2019]
- 9.2.1 Location-Based AR Games
- 9.2.2 Marker-Based AR Games
- 9.2.3 Markerless AR Games
- 9.2.4 Social AR Games
- 9.2.5 Educational AR Games
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9.3 LATAM Augmented Reality Mobile Games Market by Application (USD Million) [2024-2019]
- 9.3.1 Gaming
- 9.3.2 Mobile Gaming
- 9.3.3 Entertainment
- 9.3.4 Education
- 9.3.5 Social Interaction
- 9.4 LATAM Augmented Reality Mobile Games Market by Country (USD Million) [2020-2030]
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9.5 LATAM Augmented Reality Mobile Games Market by Type (USD Million) [2020-2030]
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9.6 LATAM Augmented Reality Mobile Games Market by Application (USD Million) [2020-2030]
Chapter 10 : West Europe Augmented Reality Mobile Games Market Breakdown by Country, Type & Application
- 10.1 West Europe Augmented Reality Mobile Games Market by Country (USD Million) [2024-2019]
- 10.1.1 Germany
- 10.1.2 France
- 10.1.3 Benelux
- 10.1.4 Switzerland
- 10.1.5 Rest of West Europe
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10.2 West Europe Augmented Reality Mobile Games Market by Type (USD Million) [2024-2019]
- 10.2.1 Location-Based AR Games
- 10.2.2 Marker-Based AR Games
- 10.2.3 Markerless AR Games
- 10.2.4 Social AR Games
- 10.2.5 Educational AR Games
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10.3 West Europe Augmented Reality Mobile Games Market by Application (USD Million) [2024-2019]
- 10.3.1 Gaming
- 10.3.2 Mobile Gaming
- 10.3.3 Entertainment
- 10.3.4 Education
- 10.3.5 Social Interaction
- 10.4 West Europe Augmented Reality Mobile Games Market by Country (USD Million) [2020-2030]
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10.5 West Europe Augmented Reality Mobile Games Market by Type (USD Million) [2020-2030]
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10.6 West Europe Augmented Reality Mobile Games Market by Application (USD Million) [2020-2030]
Chapter 11 : Central & Eastern Europe Augmented Reality Mobile Games Market Breakdown by Country, Type & Application
- 11.1 Central & Eastern Europe Augmented Reality Mobile Games Market by Country (USD Million) [2024-2019]
- 11.1.1 Bulgaria
- 11.1.2 Poland
- 11.1.3 Hungary
- 11.1.4 Romania
- 11.1.5 Rest of CEE
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11.2 Central & Eastern Europe Augmented Reality Mobile Games Market by Type (USD Million) [2024-2019]
- 11.2.1 Location-Based AR Games
- 11.2.2 Marker-Based AR Games
- 11.2.3 Markerless AR Games
- 11.2.4 Social AR Games
- 11.2.5 Educational AR Games
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11.3 Central & Eastern Europe Augmented Reality Mobile Games Market by Application (USD Million) [2024-2019]
- 11.3.1 Gaming
- 11.3.2 Mobile Gaming
- 11.3.3 Entertainment
- 11.3.4 Education
- 11.3.5 Social Interaction
- 11.4 Central & Eastern Europe Augmented Reality Mobile Games Market by Country (USD Million) [2020-2030]
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11.5 Central & Eastern Europe Augmented Reality Mobile Games Market by Type (USD Million) [2020-2030]
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11.6 Central & Eastern Europe Augmented Reality Mobile Games Market by Application (USD Million) [2020-2030]
Chapter 12 : Northern Europe Augmented Reality Mobile Games Market Breakdown by Country, Type & Application
- 12.1 Northern Europe Augmented Reality Mobile Games Market by Country (USD Million) [2024-2019]
- 12.1.1 The United Kingdom
- 12.1.2 Sweden
- 12.1.3 Norway
- 12.1.4 Baltics
- 12.1.5 Ireland
- 12.1.6 Rest of Northern Europe
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12.2 Northern Europe Augmented Reality Mobile Games Market by Type (USD Million) [2024-2019]
- 12.2.1 Location-Based AR Games
- 12.2.2 Marker-Based AR Games
- 12.2.3 Markerless AR Games
- 12.2.4 Social AR Games
- 12.2.5 Educational AR Games
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12.3 Northern Europe Augmented Reality Mobile Games Market by Application (USD Million) [2024-2019]
- 12.3.1 Gaming
- 12.3.2 Mobile Gaming
- 12.3.3 Entertainment
- 12.3.4 Education
- 12.3.5 Social Interaction
- 12.4 Northern Europe Augmented Reality Mobile Games Market by Country (USD Million) [2020-2030]
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12.5 Northern Europe Augmented Reality Mobile Games Market by Type (USD Million) [2020-2030]
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12.6 Northern Europe Augmented Reality Mobile Games Market by Application (USD Million) [2020-2030]
Chapter 13 : Southern Europe Augmented Reality Mobile Games Market Breakdown by Country, Type & Application
- 13.1 Southern Europe Augmented Reality Mobile Games Market by Country (USD Million) [2024-2019]
- 13.1.1 Spain
- 13.1.2 Italy
- 13.1.3 Portugal
- 13.1.4 Greece
- 13.1.5 Rest of Southern Europe
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13.2 Southern Europe Augmented Reality Mobile Games Market by Type (USD Million) [2024-2019]
- 13.2.1 Location-Based AR Games
- 13.2.2 Marker-Based AR Games
- 13.2.3 Markerless AR Games
- 13.2.4 Social AR Games
- 13.2.5 Educational AR Games
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13.3 Southern Europe Augmented Reality Mobile Games Market by Application (USD Million) [2024-2019]
- 13.3.1 Gaming
- 13.3.2 Mobile Gaming
- 13.3.3 Entertainment
- 13.3.4 Education
- 13.3.5 Social Interaction
- 13.4 Southern Europe Augmented Reality Mobile Games Market by Country (USD Million) [2020-2030]
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13.5 Southern Europe Augmented Reality Mobile Games Market by Type (USD Million) [2020-2030]
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13.6 Southern Europe Augmented Reality Mobile Games Market by Application (USD Million) [2020-2030]
Chapter 14 : East Asia Augmented Reality Mobile Games Market Breakdown by Country, Type & Application
- 14.1 East Asia Augmented Reality Mobile Games Market by Country (USD Million) [2024-2019]
- 14.1.1 China
- 14.1.2 Japan
- 14.1.3 South Korea
- 14.1.4 Taiwan
- 14.1.5 Others
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14.2 East Asia Augmented Reality Mobile Games Market by Type (USD Million) [2024-2019]
- 14.2.1 Location-Based AR Games
- 14.2.2 Marker-Based AR Games
- 14.2.3 Markerless AR Games
- 14.2.4 Social AR Games
- 14.2.5 Educational AR Games
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14.3 East Asia Augmented Reality Mobile Games Market by Application (USD Million) [2024-2019]
- 14.3.1 Gaming
- 14.3.2 Mobile Gaming
- 14.3.3 Entertainment
- 14.3.4 Education
- 14.3.5 Social Interaction
- 14.4 East Asia Augmented Reality Mobile Games Market by Country (USD Million) [2020-2030]
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14.5 East Asia Augmented Reality Mobile Games Market by Type (USD Million) [2020-2030]
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14.6 East Asia Augmented Reality Mobile Games Market by Application (USD Million) [2020-2030]
Chapter 15 : Southeast Asia Augmented Reality Mobile Games Market Breakdown by Country, Type & Application
- 15.1 Southeast Asia Augmented Reality Mobile Games Market by Country (USD Million) [2024-2019]
- 15.1.1 Vietnam
- 15.1.2 Singapore
- 15.1.3 Thailand
- 15.1.4 Malaysia
- 15.1.5 Indonesia
- 15.1.6 Philippines
- 15.1.7 Rest of SEA Countries
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15.2 Southeast Asia Augmented Reality Mobile Games Market by Type (USD Million) [2024-2019]
- 15.2.1 Location-Based AR Games
- 15.2.2 Marker-Based AR Games
- 15.2.3 Markerless AR Games
- 15.2.4 Social AR Games
- 15.2.5 Educational AR Games
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15.3 Southeast Asia Augmented Reality Mobile Games Market by Application (USD Million) [2024-2019]
- 15.3.1 Gaming
- 15.3.2 Mobile Gaming
- 15.3.3 Entertainment
- 15.3.4 Education
- 15.3.5 Social Interaction
- 15.4 Southeast Asia Augmented Reality Mobile Games Market by Country (USD Million) [2020-2030]
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15.5 Southeast Asia Augmented Reality Mobile Games Market by Type (USD Million) [2020-2030]
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15.6 Southeast Asia Augmented Reality Mobile Games Market by Application (USD Million) [2020-2030]
Chapter 16 : South Asia Augmented Reality Mobile Games Market Breakdown by Country, Type & Application
- 16.1 South Asia Augmented Reality Mobile Games Market by Country (USD Million) [2024-2019]
- 16.1.1 India
- 16.1.2 Bangladesh
- 16.1.3 Others
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16.2 South Asia Augmented Reality Mobile Games Market by Type (USD Million) [2024-2019]
- 16.2.1 Location-Based AR Games
- 16.2.2 Marker-Based AR Games
- 16.2.3 Markerless AR Games
- 16.2.4 Social AR Games
- 16.2.5 Educational AR Games
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16.3 South Asia Augmented Reality Mobile Games Market by Application (USD Million) [2024-2019]
- 16.3.1 Gaming
- 16.3.2 Mobile Gaming
- 16.3.3 Entertainment
- 16.3.4 Education
- 16.3.5 Social Interaction
- 16.4 South Asia Augmented Reality Mobile Games Market by Country (USD Million) [2020-2030]
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16.5 South Asia Augmented Reality Mobile Games Market by Type (USD Million) [2020-2030]
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16.6 South Asia Augmented Reality Mobile Games Market by Application (USD Million) [2020-2030]
Chapter 17 : Central Asia Augmented Reality Mobile Games Market Breakdown by Country, Type & Application
- 17.1 Central Asia Augmented Reality Mobile Games Market by Country (USD Million) [2024-2019]
- 17.1.1 Kazakhstan
- 17.1.2 Tajikistan
- 17.1.3 Others
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17.2 Central Asia Augmented Reality Mobile Games Market by Type (USD Million) [2024-2019]
- 17.2.1 Location-Based AR Games
- 17.2.2 Marker-Based AR Games
- 17.2.3 Markerless AR Games
- 17.2.4 Social AR Games
- 17.2.5 Educational AR Games
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17.3 Central Asia Augmented Reality Mobile Games Market by Application (USD Million) [2024-2019]
- 17.3.1 Gaming
- 17.3.2 Mobile Gaming
- 17.3.3 Entertainment
- 17.3.4 Education
- 17.3.5 Social Interaction
- 17.4 Central Asia Augmented Reality Mobile Games Market by Country (USD Million) [2020-2030]
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17.5 Central Asia Augmented Reality Mobile Games Market by Type (USD Million) [2020-2030]
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17.6 Central Asia Augmented Reality Mobile Games Market by Application (USD Million) [2020-2030]
Chapter 18 : Oceania Augmented Reality Mobile Games Market Breakdown by Country, Type & Application
- 18.1 Oceania Augmented Reality Mobile Games Market by Country (USD Million) [2024-2019]
- 18.1.1 Australia
- 18.1.2 New Zealand
- 18.1.3 Others
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18.2 Oceania Augmented Reality Mobile Games Market by Type (USD Million) [2024-2019]
- 18.2.1 Location-Based AR Games
- 18.2.2 Marker-Based AR Games
- 18.2.3 Markerless AR Games
- 18.2.4 Social AR Games
- 18.2.5 Educational AR Games
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18.3 Oceania Augmented Reality Mobile Games Market by Application (USD Million) [2024-2019]
- 18.3.1 Gaming
- 18.3.2 Mobile Gaming
- 18.3.3 Entertainment
- 18.3.4 Education
- 18.3.5 Social Interaction
- 18.4 Oceania Augmented Reality Mobile Games Market by Country (USD Million) [2020-2030]
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18.5 Oceania Augmented Reality Mobile Games Market by Type (USD Million) [2020-2030]
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18.6 Oceania Augmented Reality Mobile Games Market by Application (USD Million) [2020-2030]
Chapter 19 : MEA Augmented Reality Mobile Games Market Breakdown by Country, Type & Application
- 19.1 MEA Augmented Reality Mobile Games Market by Country (USD Million) [2024-2019]
- 19.1.1 Turkey
- 19.1.2 South Africa
- 19.1.3 Egypt
- 19.1.4 UAE
- 19.1.5 Saudi Arabia
- 19.1.6 Israel
- 19.1.7 Rest of MEA
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19.2 MEA Augmented Reality Mobile Games Market by Type (USD Million) [2024-2019]
- 19.2.1 Location-Based AR Games
- 19.2.2 Marker-Based AR Games
- 19.2.3 Markerless AR Games
- 19.2.4 Social AR Games
- 19.2.5 Educational AR Games
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19.3 MEA Augmented Reality Mobile Games Market by Application (USD Million) [2024-2019]
- 19.3.1 Gaming
- 19.3.2 Mobile Gaming
- 19.3.3 Entertainment
- 19.3.4 Education
- 19.3.5 Social Interaction
- 19.4 MEA Augmented Reality Mobile Games Market by Country (USD Million) [2020-2030]
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19.5 MEA Augmented Reality Mobile Games Market by Type (USD Million) [2020-2030]
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19.6 MEA Augmented Reality Mobile Games Market by Application (USD Million) [2020-2030]
Chapter 20: Research Findings & Conclusion
- 20.1 Key Findings
- 20.2 Conclusion
Chapter 21: Methodology and Data Source
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21.1 Research Methodology & Approach
- 21.1.1 Research Program/Design
- 21.1.2 Market Size Estimation
- 21.1.3 Market Breakdown and Data Triangulation
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21.2 Data Source
- 21.2.1 Secondary Sources
- 21.2.2 Primary Sources
Chapter 22: Appendix & Disclaimer
- 22.1 Acronyms & bibliography
- 22.2 Disclaimer
Frequently Asked Questions (FAQ):
The Global Augmented Reality Mobile Games market is estimated to see a CAGR of 13.50% and may reach an estimated market size of 13.50% USD12 billion by 2030.
The Augmented Reality Mobile Games Market is estimated to grow at a CAGR of 13.50%, currently pegged at USD5 billion.
ARKit, ARCore, Mobile AR Technology, Social Media Integration, Location-Based Services are seen to make big Impact on Augmented Reality Mobile Games Market Growth.
The leaders in the Global Augmented Reality Mobile Games Market such as Niantic, Epic Games, Supercell, Niantic, Activision Blizzard, Tencent, Ubisoft, Snap, Zynga, Rovio, King, Square Enix, Bandai Namco, SEGA, Disney are targeting innovative and differentiated growth drivers some of them are Increasing Mobile Device Usage, Growing Gaming Market, Advancements In AR Technology
As Industry players prepare to scale up, Augmented Reality Mobile Games Market sees major concern such as Development Complexity, Content Creation, Hardware Limitations, User Adoption.
Some of the opportunities that Analyst at HTF MI have identified in Augmented Reality Mobile Games Market are:
- Increasing Mobile Device Usage, Growing Gaming Market, Advancements In AR Technology
New entrants, including competitors from unrelated industries along with players such as Niantic, Epic Games, Supercell, Niantic, Activision Blizzard, Tencent, Ubisoft, Snap, Zynga, Rovio, King, Square Enix, Bandai Namco, SEGA, Disney Instituting a robust process in Global Augmented Reality Mobile Games Market.
The Global Augmented Reality Mobile Games Market Study is Broken down by applications such as Gaming, Mobile Gaming, Entertainment, Education, Social Interaction.
The Global Augmented Reality Mobile Games Market Study is segmented by Location-Based AR Games, Marker-Based AR Games, Markerless AR Games, Social AR Games, Educational AR Games.
The Global Augmented Reality Mobile Games Market Study includes regional breakdown as North America, LATAM, West Europe,Central & Eastern Europe, Northern Europe, Southern Europe, East Asia, Southeast Asia, South Asia, Central Asia, Oceania, MEA
The Augmented Reality Mobile Games Market is studied from 2024 - 2030.
The Augmented Reality (AR) Mobile Games Market focuses on games that blend the real world with digital elements, offering immersive, interactive experiences on mobile devices. AR technology uses the device's camera, GPS, and motion sensors to overlay virtual content onto the physical world. This market is driven by the increasing adoption of AR in entertainment, the growing popularity of mobile gaming, and technological advancements in smartphone hardware and software. AR games offer engaging gameplay experiences, making them popular among consumers. The success of games like Pokémon Go has helped propel the growth of the AR gaming market. However, challenges include the need for high-end mobile devices with advanced sensors, privacy concerns related to data collection, and the development costs of AR content. Despite these challenges, the market is expected to continue growing as mobile gaming becomes more interactive and immersive.
