Industry Overview
The Electric Shavers Market is expected to reach 11.5Billion by 2033 and is growing at a CAGR of 7.50% between 2025 to 2033.Electric Shavers Market Size in (USD Billion) CAGR Growth Rate 7.50%
| Study Period | 2020-2033 |
| Market Size (2025): | 6.2Billion |
| Market Size (2033): | 11.5Billion |
| CAGR (2025 - 2033): | 7.50% |
| Fastest Growing Region | Europe |
| Dominating Region | Asia-Pacific |
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Electric shavers are handheld grooming devices that use oscillating or rotating blades powered by rechargeable or mains electricity to cut facial or body hair quickly and efficiently. Designed for convenience and skin safety, modern shavers incorporate features like multi-directional heads, wet/dry use capability, and skin protection sensors. Growing grooming awareness, technological innovation, and male consumer spending habits drive global demand for these time-saving, hygienic, and portable grooming tools.
The consumer goods market consists of various components, including product categories (durable and non-durable goods), distribution channels (retail stores, e-commerce, and wholesalers), and market segmentation based on demographics and consumer behavior. Marketing strategies, such as advertising and branding, play a crucial role in attracting consumers, while trends like sustainability and health consciousness influence purchasing decisions. Additionally, the regulatory environment impacts product development, and effective supply chain management ensures timely delivery. Pricing strategies must consider competition and consumer demand to optimize sales. Together, these elements shape the dynamics of the consumer goods market.
Market Segmentation
Selecting segmentation criteria in Philips (Netherlands),Braun (Germany),Panasonic (Japan),Remington (USA),Xiaomi (China),Wahl (USA),Andis (USA),Babyliss (France),Moser (Germany) involves several key steps. Researchers begin by defining their objectives, such as understanding consumer behavior or identifying market opportunities. They then gather relevant data on demographics, psychographics, and buying behavior. Next, they identify segmentation variables like age, location, lifestyle, and purchase patterns. Using analytical tools, they analyze the data to find distinct market segments and evaluate their attractiveness based on size, growth potential, and alignment with business goals. Detailed profiles are created for each segment, and the most promising ones are selected for targeting. Finally, tailored marketing strategies are developed, and the performance of these strategies is monitored and adjusted as needed. This process ensures that segmentation effectively identifies valuable market opportunities and aligns with strategic goals.The Asia-Pacific Region holds a dominant market share, primarily driven by growing consumption patterns, a rising population, and robust economic activity that fuels market demand. Meanwhile, the Europe Region is experiencing the fastest growth, propelled by increasing infrastructure developments, expanding industrial activities, and a surge in consumer demand, positioning it as a key driver for future market expansion.
Segmentation by Type
- Foil
- Rotary
- Trimmer
- Wet/Dry
- Cordless
- Corded
- Rechargeable
Electric Shavers Market Segmentation by Type
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Segmentation by Application
- Shaving
- Trimming
- Beard Styling
- Haircutting
- Body Grooming
- Travel
- Sensitive Skin
- Men & Women
Electric Shavers Market Segmentation by Application
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Regional Insight
The Electric Shavers varies widely by region, reflecting diverse economic conditions and consumer preferences. In North America, the focus is on convenience and premium products, driven by high disposable incomes and a strong e-commerce sector. Europe’s market is fragmented, with Western countries emphasizing luxury and organic goods, while Eastern Europe sees rapid growth. Asia-Pacific is a fast-growing region with high demand for both high-tech and affordable products, driven by urbanization and rising middle-class incomes. Latin America prioritizes affordability amidst economic fluctuations, with Brazil and Mexico leading in market growth. In the Middle East and Africa, market trends are influenced by cultural preferences, with luxury goods prominent in the Gulf States and gradual growth in sub-Saharan Africa. Global trends like sustainability and digital transformation are impacting all regions.
The Asia-Pacific dominant region currently dominates the market share, fueled by increasing consumption, population growth, and sustained economic progress that collectively enhance market demand. Conversely, the Europe is the fastest-growing that is rapidly becoming the fastest-growing region, driven by significant infrastructure investments, industrial expansion, and rising consumer demand.
Regions
- North America
- LATAM
- West Europe
- Central & Eastern Europe
- Northern Europe
- Southern Europe
- East Asia
- Southeast Asia
- South Asia
- Central Asia
- Oceania
- MEA
Fastest Growing Region
Europe
Dominating Region
Asia-Pacific
Key Players
The companies highlighted in this profile were selected based on insights from primary experts and an evaluation of their market penetration, product offerings, and geographical reach:
- Philips (Netherlands)
- Braun (Germany)
- Panasonic (Japan)
- Remington (USA)
- Xiaomi (China)
- Wahl (USA)
- Andis (USA)
- Babyliss (France)
- Moser (Germany)
Electric Shavers Market Segmentation by Players
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Regional Analysis
- North America remains the top market. Europe prefers rotary shavers due to styling needs. Asia-Pacific growth is led by urban male grooming trends. Latin America shows rising adoption in premium grooming. Middle East demand driven by hygiene-conscious consumers. African markets show slow penetration. E-commerce drives accessibility across developing regions. Travel-friendly and USB-rechargeable models see higher demand.
Market Entropy
- In January 2024, a top personal grooming company introduced an upgraded electric shaver with enhanced battery life and skin-sensitive technology, targeting male consumers seeking premium grooming solutions.
Merger & Acquisition
- In September 2023, Braun’s parent company, Procter & Gamble, completed the acquisition of a niche electric shaver brand known for eco-friendly and sustainable grooming devices. The strategic move helped P&G expand its portfolio in the premium men’s grooming segment, emphasizing sustainability trends. The integration focused on leveraging digital marketing and expanding into emerging markets with electric shavers featuring advanced skin protection technology.
Regulatory Landscape
- Regulatory attention is on blade safety and low-voltage compliance. EU enforces RoHS and CE standards. U.S. focuses on consumer product safety and battery compliance. Many nations require eco-design features. Some Asian markets regulate noise levels. Lithium-ion battery transport rules are tightening. Labelling must disclose skin compatibility. Safety testing for waterproofing is increasingly standard.
Patent Analysis
- Major patent filings center on rotary blade tech and skin sensors. IP is concentrated among Philips, Braun, and Panasonic. Modular design and blade self-cleaning features are key trends. Wireless charging and waterproof tech are growing areas. Asia-based manufacturers file utility models rapidly. Patents increasingly include ergonomic innovations. Next-gen filings involve AI-based hair detection. Razor subscription models are also patenting logistics.
Investment and Funding Scenario
- High funding for DTC grooming brands in the U.S. and EU. Startups with personalization and AI-grooming see early-stage investments. Asia sees tech-focused consumer goods funds supporting local brands. Consolidations lead to fewer but bigger funding rounds. Strategic alliances with personal care giants are common. Governments support grooming R&D under wellness schemes. Accelerators focus on male grooming innovations. Global investors show interest in skin-safe electric grooming.
Report Infographics:
| Report Features | Details |
| Base Year | 2025 |
| Based Year Market Size 2025 | 6.2Billion |
| Historical Period Market Size 2020 | 4Billion |
| CAGR (2025to 2033) | 7.50% |
| Forecast Period | 2025 to 2033 |
| Forecasted Period Market Size 2033 | 11.5Billion |
| Scope of the Report | Foil,Rotary,Trimmer,Wet/Dry,Cordless,Corded,Rechargeable, Shaving,Trimming,Beard Styling,Haircutting,Body Grooming,Travel,Sensitive Skin,Men & Women |
| Regions Covered | North America, Europe, Asia Pacific, South America, and MEA |
| Year-on-Year Growth | 6.50% |
| Companies Covered | Philips (Netherlands),Braun (Germany),Panasonic (Japan),Remington (USA),Xiaomi (China),Wahl (USA),Andis (USA),Babyliss (France),Moser (Germany) |
| Customization Scope | 15% Free Customization (For EG) |
| Delivery Format | PDF and Excel through Email |
Electric Shavers Market Dynamics
The Electric Shavers is driven by factors such as increasing demand in end-use industries, technological advancements, research and development (R&D), economic growth, and increasing global trade.Influencing Trend:
- Trend towards multi-functional grooming kits combining shaving with trimming and styling
- increasing integration of skin protection technologies and sensors
- growth of cordless and quick-charge models
- adoption of hypoallergenic materials and coatings
- expanding presence in e-commerce platforms enabling easy purchase and subscription
- collaborations with influencers and brand ambassadors
- introduction of eco-friendly packaging and refillable components
Market Growth Drivers:
- Increasing Male Grooming Culture Globally Fuels Demand
- growing Urbanization And Fast-paced Lifestyles Increase Convenience Preference
- technological Innovations In Blade And Motor Design
- rising Penetration Of Rechargeable Battery Technology
- expanding Availability Of Wet/dry Shavers For Versatile Use
- rising Disposable Incomes In Developing Countries
- increased Awareness Of Skin Sensitivity And Safety Features
Challenges:
- High Competition Leading To Narrow Profit Margins
- consumer Price Sensitivity
- challenges In Maintaining Blade Sharpness And Durability
- growing Demand For Eco-friendly Products Difficult To Meet With Current Materials
- regulatory Compliance Regarding Electronic And Battery Safety
- consumer Skepticism On Device Efficacy Versus Traditional Methods
- disposal And Recycling Issues Related To Blades And Batteries
Opportunities:
- Opportunities In Emerging Markets With Growing Middle-class And Urban Populations
- partnerships With Beauty And Lifestyle Brands For Co-marketing
- expansion Of Direct-to-consumer Subscription Models
- innovation In Sustainable And Rechargeable Battery Technologies
- rising Demand For Personalized Grooming Solutions
- potential To Integrate With Smart Devices For Grooming Analytics
- growth In Female Grooming Segment
Regulatory Framework
The regulatory framework for the Electric Shavers ensures product safety, fair competition, and consumer protection. It encompasses setting standards for product quality and safety, enforcing truthful advertising and labeling, and implementing environmental sustainability practices. Regulations include robust procedures for product recalls, data protection, and anti-competitive practices, while also overseeing import/export controls and intellectual property rights. Regulatory bodies enforce these rules through inspections and penalties, and consumer education programs help individuals make informed decisions. This framework aims to protect consumers, promote fair market conditions, and encourage ethical business practices.Competitive Insights
The key players in the Electric Shavers are intensifying their focus on research and development (R&D) activities to innovate and stay competitive. Major companies, such as Philips (Netherlands),Braun (Germany),Panasonic (Japan),Remington (USA),Xiaomi (China),Wahl (USA),Andis (USA),Babyliss (France),Moser (Germany) are heavily investing in R&D to develop new products and improve existing ones. This strategic emphasis on innovation is driving significant advancements in product formulation and the introduction of sustainable and eco-friendly products.Moreover, these established industry leaders are actively pursuing acquisitions of smaller companies to expand their regional presence and enhance their market share. These acquisitions not only help in diversifying their product portfolios but also provide access to new technologies and markets. This consolidation trend is a critical factor in the growth of the consumer goods industry, as it enables larger companies to streamline operations, reduce costs, and increase their competitive edge.
In addition to R&D and acquisitions, there is a notable shift towards green investments among key players in the consumer goods industry. Companies are increasingly committing resources to sustainable practices and the development of environmentally friendly products. This green investment is in response to growing consumer demand for sustainable solutions and stringent environmental regulations. By prioritizing sustainability, these companies are not only contributing to environmental protection but also positioning themselves as leaders in the green movement, thereby fueling market growth.
Research Methodology
The research methodology for the consumer goods industry involves several key steps to ensure comprehensive and actionable insights. First, the research objectives are clearly defined, focusing on aspects like consumer behavior, market opportunities, competitive dynamics, or regulatory impacts. A thorough literature review follows, drawing from academic journals, industry reports, government publications, and market analyses to establish a knowledge base and identify research gaps. Data collection encompasses both primary methods, such as surveys, interviews, and focus groups with consumers and industry experts, and secondary methods, including analysis of market reports, government data, and industry publications. Quantitative data is analyzed using statistical tools to identify patterns and market segments, while qualitative data from interviews and focus groups is examined to extract key themes and insights.
The market is then segmented based on demographics, psychographics, geography, and purchasing behavior, and competitive analysis is conducted to evaluate key players' strategies and strengths. Trend analysis identifies current and emerging industry trends. Findings are compiled into a detailed report with data visualizations and strategic recommendations. The research is validated and refined through cross-checking and expert feedback, and a framework for continuous monitoring is established to keep the research current and relevant.
Electric Shavers - Table of Contents
Chapter 1: Market Preface
- 1.1 Global Electric Shavers Market Landscape
- 1.2 Scope of the Study
- 1.3 Relevant Findings & Stakeholder Advantages
Chapter 2: Strategic Overview
- 2.1 Global Electric Shavers Market Outlook
- 2.2 Total Addressable Market versus Serviceable Market
- 2.3 Market Rivalry Projection
Chapter 3 : Global Electric Shavers Market Business Environment & Changing Dynamics
-
3.1 Growth Drivers
- 3.1.1 Increasing male grooming culture globally fuels demand
- 3.1.2 growing urbanization and fast-paced lifestyles increase convenience preference
- 3.1.3 technological innovations in blade and motor design
- 3.1.4 rising penetration of rechargeable battery technology
- 3.1.5 expanding availability of wet/dry shavers for versatile use
- 3.1.6 rising disposable incomes in developing countries
- 3.1.7 increased awareness of skin sensitivity and safety features
-
3.2 Available Opportunities
- 3.2.1 Opportunities in emerging markets with growing middle-class and urban populations
- 3.2.2 partnerships with beauty and lifestyle brands for co-marketing
- 3.2.3 expansion of direct-to-consumer subscription models
- 3.2.4 innovation in sustainable and rechargeable battery technologies
- 3.2.5 rising demand for personalized grooming solutions
- 3.2.6 potential to integrate with smart devi
-
3.3 Influencing Trends
- 3.3.1 Trend towards multi-functional grooming kits combining shaving with trimming and styling
- 3.3.2 increasing integration of skin protection technologies and sensors
- 3.3.3 growth of cordless and quick-charge models
- 3.3.4 adoption of hypoallergenic materials and coatings
- 3.3.5 expanding presence in e-commerce platforms enabling easy purchase and subscription
- 3.3.6 collaborations wi
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3.4 Challenges
- 3.4.1 High competition leading to narrow profit margins
- 3.4.2 consumer price sensitivity
- 3.4.3 challenges in maintaining blade sharpness and durability
- 3.4.4 growing demand for eco-friendly products difficult to meet with current materials
- 3.4.5 regulatory compliance regarding electronic and battery safety
- 3.4.6 consumer skepticism on device efficacy versus traditional methods
- 3.4.7 dispo
- 3.5 Regional Dynamics
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Sectional Purchase
Chapter 4 : Global Electric Shavers Industry Factors Assessment
- 4.1 Current Scenario
- 4.2 PEST Analysis
- 4.3 Business Environment - PORTER 5-Forces Analysis
- 4.3.1 Supplier Leverage
- 4.3.2 Bargaining Power of Buyers
- 4.3.3 Threat of Substitutes
- 4.3.4 Threat from New Entrant
- 4.3.5 Market Competition Level
- 4.4 Roadmap of Electric Shavers Market
- 4.5 Impact of Macro-Economic Factors
- 4.6 Market Entry Strategies
- 4.7 Political and Regulatory Landscape
- 4.8 Supply Chain Analysis
- 4.9 Impact of Tariff War
Chapter 5: Electric Shavers : Competition Benchmarking & Performance Evaluation
- 5.1 Global Electric Shavers Market Concentration Ratio
- 5.1.1 CR4, CR8 and HH Index
- 5.1.2 % Market Share - Top 3
- 5.1.3 Market Holding by Top 5
- 5.2 Market Position of Manufacturers by Electric Shavers Revenue 2025
- 5.3 Global Electric Shavers Sales Volume by Manufacturers (2025)
- 5.4 BCG Matrix
- 5.4 Market Entropy
- 5.5 Strategic Group Analysis
- 5.6 5C’s Analysis
Chapter 6: Global Electric Shavers Market: Company Profiles
- 6.1 Philips (Netherlands)
- 6.1.1 Philips (Netherlands) Company Overview
- 6.1.2 Philips (Netherlands) Product/Service Portfolio & Specifications
- 6.1.3 Philips (Netherlands) Key Financial Metrics
- 6.1.4 Philips (Netherlands) SWOT Analysis
- 6.1.5 Philips (Netherlands) Development Activities
- 6.2 Braun (Germany)
- 6.3 Panasonic (Japan)
- 6.4 Remington (USA)
- 6.5 Xiaomi (China)
- 6.6 Wahl (USA)
- 6.7 Andis (USA)
- 6.8 Babyliss (France)
- 6.9 Moser (Germany)
- 6.10 Supersonic (UK)
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Sectional Purchase
Chapter 7 : Global Electric Shavers by Type & Application (2020-2033)
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7.1 Global Electric Shavers Market Revenue Analysis (USD Million) by Type (2020-2025)
- 7.1.1 Foil
- 7.1.2 Rotary
- 7.1.3 Trimmer
- 7.1.4 Wet/Dry
- 7.1.5 Cordless
- 7.1.6 Corded
- 7.1.7 Rechargeable
- 7.1.8 Beard Grooming
-
7.2 Global Electric Shavers Market Revenue Analysis (USD Million) by Application (2020-2025)
- 7.2.1 Shaving
- 7.2.2 Trimming
- 7.2.3 Beard Styling
- 7.2.4 Haircutting
- 7.2.5 Body Grooming
- 7.2.6 Travel
- 7.2.7 Sensitive Skin
- 7.2.8 Men & Women
- 7.3 Global Electric Shavers Market Revenue Analysis (USD Million) by Type (2025-2033)
- 7.4 Global Electric Shavers Market Revenue Analysis (USD Million) by Application (2025-2033)
Chapter 8 : North America Electric Shavers Market Breakdown by Country, Type & Application
- 8.1 North America Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 8.1.1 United States
- 8.1.2 Canada
-
8.2 North America Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 8.2.1 Foil
- 8.2.2 Rotary
- 8.2.3 Trimmer
- 8.2.4 Wet/Dry
- 8.2.5 Cordless
- 8.2.6 Corded
- 8.2.7 Rechargeable
- 8.2.8 Beard Grooming
-
8.3 North America Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 8.3.1 Shaving
- 8.3.2 Trimming
- 8.3.3 Beard Styling
- 8.3.4 Haircutting
- 8.3.5 Body Grooming
- 8.3.6 Travel
- 8.3.7 Sensitive Skin
- 8.3.8 Men & Women
- 8.4 North America Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 8.5 North America Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 8.6 North America Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
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Sectional Purchase
Chapter 9 : LATAM Electric Shavers Market Breakdown by Country, Type & Application
- 9.1 LATAM Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 9.1.1 Brazil
- 9.1.2 Argentina
- 9.1.3 Chile
- 9.1.4 Mexico
- 9.1.5 Rest of LATAM
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9.2 LATAM Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 9.2.1 Foil
- 9.2.2 Rotary
- 9.2.3 Trimmer
- 9.2.4 Wet/Dry
- 9.2.5 Cordless
- 9.2.6 Corded
- 9.2.7 Rechargeable
- 9.2.8 Beard Grooming
-
9.3 LATAM Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 9.3.1 Shaving
- 9.3.2 Trimming
- 9.3.3 Beard Styling
- 9.3.4 Haircutting
- 9.3.5 Body Grooming
- 9.3.6 Travel
- 9.3.7 Sensitive Skin
- 9.3.8 Men & Women
- 9.4 LATAM Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 9.5 LATAM Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 9.6 LATAM Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 10 : West Europe Electric Shavers Market Breakdown by Country, Type & Application
- 10.1 West Europe Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 10.1.1 Germany
- 10.1.2 France
- 10.1.3 Benelux
- 10.1.4 Switzerland
- 10.1.5 Rest of West Europe
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10.2 West Europe Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 10.2.1 Foil
- 10.2.2 Rotary
- 10.2.3 Trimmer
- 10.2.4 Wet/Dry
- 10.2.5 Cordless
- 10.2.6 Corded
- 10.2.7 Rechargeable
- 10.2.8 Beard Grooming
-
10.3 West Europe Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 10.3.1 Shaving
- 10.3.2 Trimming
- 10.3.3 Beard Styling
- 10.3.4 Haircutting
- 10.3.5 Body Grooming
- 10.3.6 Travel
- 10.3.7 Sensitive Skin
- 10.3.8 Men & Women
- 10.4 West Europe Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 10.5 West Europe Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 10.6 West Europe Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 11 : Central & Eastern Europe Electric Shavers Market Breakdown by Country, Type & Application
- 11.1 Central & Eastern Europe Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 11.1.1 Bulgaria
- 11.1.2 Poland
- 11.1.3 Hungary
- 11.1.4 Romania
- 11.1.5 Rest of CEE
-
11.2 Central & Eastern Europe Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 11.2.1 Foil
- 11.2.2 Rotary
- 11.2.3 Trimmer
- 11.2.4 Wet/Dry
- 11.2.5 Cordless
- 11.2.6 Corded
- 11.2.7 Rechargeable
- 11.2.8 Beard Grooming
-
11.3 Central & Eastern Europe Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 11.3.1 Shaving
- 11.3.2 Trimming
- 11.3.3 Beard Styling
- 11.3.4 Haircutting
- 11.3.5 Body Grooming
- 11.3.6 Travel
- 11.3.7 Sensitive Skin
- 11.3.8 Men & Women
- 11.4 Central & Eastern Europe Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 11.5 Central & Eastern Europe Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 11.6 Central & Eastern Europe Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 12 : Northern Europe Electric Shavers Market Breakdown by Country, Type & Application
- 12.1 Northern Europe Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 12.1.1 The United Kingdom
- 12.1.2 Sweden
- 12.1.3 Norway
- 12.1.4 Baltics
- 12.1.5 Ireland
- 12.1.6 Rest of Northern Europe
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12.2 Northern Europe Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 12.2.1 Foil
- 12.2.2 Rotary
- 12.2.3 Trimmer
- 12.2.4 Wet/Dry
- 12.2.5 Cordless
- 12.2.6 Corded
- 12.2.7 Rechargeable
- 12.2.8 Beard Grooming
-
12.3 Northern Europe Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 12.3.1 Shaving
- 12.3.2 Trimming
- 12.3.3 Beard Styling
- 12.3.4 Haircutting
- 12.3.5 Body Grooming
- 12.3.6 Travel
- 12.3.7 Sensitive Skin
- 12.3.8 Men & Women
- 12.4 Northern Europe Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 12.5 Northern Europe Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 12.6 Northern Europe Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 13 : Southern Europe Electric Shavers Market Breakdown by Country, Type & Application
- 13.1 Southern Europe Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 13.1.1 Spain
- 13.1.2 Italy
- 13.1.3 Portugal
- 13.1.4 Greece
- 13.1.5 Rest of Southern Europe
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13.2 Southern Europe Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 13.2.1 Foil
- 13.2.2 Rotary
- 13.2.3 Trimmer
- 13.2.4 Wet/Dry
- 13.2.5 Cordless
- 13.2.6 Corded
- 13.2.7 Rechargeable
- 13.2.8 Beard Grooming
-
13.3 Southern Europe Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 13.3.1 Shaving
- 13.3.2 Trimming
- 13.3.3 Beard Styling
- 13.3.4 Haircutting
- 13.3.5 Body Grooming
- 13.3.6 Travel
- 13.3.7 Sensitive Skin
- 13.3.8 Men & Women
- 13.4 Southern Europe Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 13.5 Southern Europe Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 13.6 Southern Europe Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 14 : East Asia Electric Shavers Market Breakdown by Country, Type & Application
- 14.1 East Asia Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 14.1.1 China
- 14.1.2 Japan
- 14.1.3 South Korea
- 14.1.4 Taiwan
- 14.1.5 Others
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14.2 East Asia Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 14.2.1 Foil
- 14.2.2 Rotary
- 14.2.3 Trimmer
- 14.2.4 Wet/Dry
- 14.2.5 Cordless
- 14.2.6 Corded
- 14.2.7 Rechargeable
- 14.2.8 Beard Grooming
-
14.3 East Asia Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 14.3.1 Shaving
- 14.3.2 Trimming
- 14.3.3 Beard Styling
- 14.3.4 Haircutting
- 14.3.5 Body Grooming
- 14.3.6 Travel
- 14.3.7 Sensitive Skin
- 14.3.8 Men & Women
- 14.4 East Asia Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 14.5 East Asia Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 14.6 East Asia Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 15 : Southeast Asia Electric Shavers Market Breakdown by Country, Type & Application
- 15.1 Southeast Asia Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 15.1.1 Vietnam
- 15.1.2 Singapore
- 15.1.3 Thailand
- 15.1.4 Malaysia
- 15.1.5 Indonesia
- 15.1.6 Philippines
- 15.1.7 Rest of SEA Countries
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15.2 Southeast Asia Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 15.2.1 Foil
- 15.2.2 Rotary
- 15.2.3 Trimmer
- 15.2.4 Wet/Dry
- 15.2.5 Cordless
- 15.2.6 Corded
- 15.2.7 Rechargeable
- 15.2.8 Beard Grooming
-
15.3 Southeast Asia Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 15.3.1 Shaving
- 15.3.2 Trimming
- 15.3.3 Beard Styling
- 15.3.4 Haircutting
- 15.3.5 Body Grooming
- 15.3.6 Travel
- 15.3.7 Sensitive Skin
- 15.3.8 Men & Women
- 15.4 Southeast Asia Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 15.5 Southeast Asia Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 15.6 Southeast Asia Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 16 : South Asia Electric Shavers Market Breakdown by Country, Type & Application
- 16.1 South Asia Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 16.1.1 India
- 16.1.2 Bangladesh
- 16.1.3 Others
-
16.2 South Asia Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 16.2.1 Foil
- 16.2.2 Rotary
- 16.2.3 Trimmer
- 16.2.4 Wet/Dry
- 16.2.5 Cordless
- 16.2.6 Corded
- 16.2.7 Rechargeable
- 16.2.8 Beard Grooming
-
16.3 South Asia Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 16.3.1 Shaving
- 16.3.2 Trimming
- 16.3.3 Beard Styling
- 16.3.4 Haircutting
- 16.3.5 Body Grooming
- 16.3.6 Travel
- 16.3.7 Sensitive Skin
- 16.3.8 Men & Women
- 16.4 South Asia Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 16.5 South Asia Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 16.6 South Asia Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 17 : Central Asia Electric Shavers Market Breakdown by Country, Type & Application
- 17.1 Central Asia Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 17.1.1 Kazakhstan
- 17.1.2 Tajikistan
- 17.1.3 Others
-
17.2 Central Asia Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 17.2.1 Foil
- 17.2.2 Rotary
- 17.2.3 Trimmer
- 17.2.4 Wet/Dry
- 17.2.5 Cordless
- 17.2.6 Corded
- 17.2.7 Rechargeable
- 17.2.8 Beard Grooming
-
17.3 Central Asia Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 17.3.1 Shaving
- 17.3.2 Trimming
- 17.3.3 Beard Styling
- 17.3.4 Haircutting
- 17.3.5 Body Grooming
- 17.3.6 Travel
- 17.3.7 Sensitive Skin
- 17.3.8 Men & Women
- 17.4 Central Asia Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 17.5 Central Asia Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 17.6 Central Asia Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 18 : Oceania Electric Shavers Market Breakdown by Country, Type & Application
- 18.1 Oceania Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 18.1.1 Australia
- 18.1.2 New Zealand
- 18.1.3 Others
-
18.2 Oceania Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 18.2.1 Foil
- 18.2.2 Rotary
- 18.2.3 Trimmer
- 18.2.4 Wet/Dry
- 18.2.5 Cordless
- 18.2.6 Corded
- 18.2.7 Rechargeable
- 18.2.8 Beard Grooming
-
18.3 Oceania Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 18.3.1 Shaving
- 18.3.2 Trimming
- 18.3.3 Beard Styling
- 18.3.4 Haircutting
- 18.3.5 Body Grooming
- 18.3.6 Travel
- 18.3.7 Sensitive Skin
- 18.3.8 Men & Women
- 18.4 Oceania Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 18.5 Oceania Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 18.6 Oceania Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 19 : MEA Electric Shavers Market Breakdown by Country, Type & Application
- 19.1 MEA Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 19.1.1 Turkey
- 19.1.2 South Africa
- 19.1.3 Egypt
- 19.1.4 UAE
- 19.1.5 Saudi Arabia
- 19.1.6 Israel
- 19.1.7 Rest of MEA
-
19.2 MEA Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 19.2.1 Foil
- 19.2.2 Rotary
- 19.2.3 Trimmer
- 19.2.4 Wet/Dry
- 19.2.5 Cordless
- 19.2.6 Corded
- 19.2.7 Rechargeable
- 19.2.8 Beard Grooming
-
19.3 MEA Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 19.3.1 Shaving
- 19.3.2 Trimming
- 19.3.3 Beard Styling
- 19.3.4 Haircutting
- 19.3.5 Body Grooming
- 19.3.6 Travel
- 19.3.7 Sensitive Skin
- 19.3.8 Men & Women
- 19.4 MEA Electric Shavers Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 19.5 MEA Electric Shavers Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 19.6 MEA Electric Shavers Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 20: Research Findings & Conclusion
- 20.1 Key Findings
- 20.2 Conclusion
Chapter 21: Methodology and Data Source
-
21.1 Research Methodology & Approach
- 21.1.1 Research Program/Design
- 21.1.2 Market Size Estimation
- 21.1.3 Market Breakdown and Data Triangulation
-
21.2 Data Source
- 21.2.1 Secondary Sources
- 21.2.2 Primary Sources
Chapter 22: Appendix & Disclaimer
- 22.1 Acronyms & bibliography
- 22.2 Disclaimer
Frequently Asked Questions (FAQ):
The Electric Shavers market is estimated to derive a market size of 11.5 Billion by 2033.
The Electric Shavers Market is predicted to grow at a CAGR of 7.50%.
Some of the prominent trends that are influencing and driving the growth of Global Electric Shavers Market are Trend Towards Multi-functional Grooming Kits Combining Shaving With Trimming And Styling,increasing Integration Of Skin Protection Technologies And Sensors,growth Of Cordless And Quick-charge Models,adoption Of Hypoallergenic Materials And Coatings,expanding Presence In E-commerce Platforms Enabling Easy Purchase And Subscription,collaborations With Influencers And Brand Ambassadors,introduction Of Eco-friendly Packaging And Refillable Components,increasing Use Of Smart Sensors To Optimize Shave Quality And Comfort.
- Increasing Male Grooming Culture Globally Fuels Demand
- growing Urbanization And Fast-paced Lifestyles Increase Convenience Preference
- technological Innovations In Blade And Motor Design
- rising Penetration Of Rechargeable Battery Technology
- expanding Availability Of Wet/dry Shavers For Versatile Use
- rising Disposable Incomes In Developing Countries
- increased Awareness Of Skin Sensitivity And Safety Features
- marketing Targeting Younger Generations With Stylish And Ergonomic Designs.
Business transformation in Electric Shavers Market has taken hold due to the confluence of several important triggers, some of them are High Competition Leading To Narrow Profit Margins,consumer Price Sensitivity,challenges In Maintaining Blade Sharpness And Durability,growing Demand For Eco-friendly Products Difficult To Meet With Current Materials,regulatory Compliance Regarding Electronic And Battery Safety,consumer Skepticism On Device Efficacy Versus Traditional Methods,disposal And Recycling Issues Related To Blades And Batteries,frequent Product Obsolescence Leading To Consumer Fatigue..
Some of the opportunities that Analyst at HTF MI have identified in Electric Shavers Market are:
- Opportunities In Emerging Markets With Growing Middle-class And Urban Populations
- partnerships With Beauty And Lifestyle Brands For Co-marketing
- expansion Of Direct-to-consumer Subscription Models
- innovation In Sustainable And Rechargeable Battery Technologies
- rising Demand For Personalized Grooming Solutions
- potential To Integrate With Smart Devices For Grooming Analytics
- growth In Female Grooming Segment
- increasing Focus On Portable And Travel-friendly Products For Frequent Travelers.
Philips (Netherlands),Braun (Germany),Panasonic (Japan),Remington (USA),Xiaomi (China),Wahl (USA),Andis (USA),Babyliss (France),Moser (Germany),Supersonic (UK) etc are the main players listed in the Global Electric Shavers Market Study.
The Global Electric Shavers Market Study is Broken down by applications such as Shaving,Trimming,Beard Styling,Haircutting,Body Grooming,Travel,Sensitive Skin,Men & Women.
The Global Electric Shavers Market Study is segmented by Foil,Rotary,Trimmer,Wet/Dry,Cordless,Corded,Rechargeable,Beard Grooming.
The Global Electric Shavers Market Study includes regional breakdown as North America, LATAM, West Europe,Central & Eastern Europe, Northern Europe, Southern Europe, East Asia, Southeast Asia, South Asia, Central Asia, Oceania, MEA
Historical Year: 2020 - Base year: 2025. Forecast period**: 2025 to 2033 [** unless otherwise stated]
Electric shavers are handheld grooming devices that use oscillating or rotating blades powered by rechargeable or mains electricity to cut facial or body hair quickly and efficiently. Designed for convenience and skin safety, modern shavers incorporate features like multi-directional heads, wet/dry use capability, and skin protection sensors. Growing grooming awareness, technological innovation, and male consumer spending habits drive global demand for these time-saving, hygienic, and portable grooming tools.
