Industry Overview
The Electric Heated Blankets Market is expected to reach 2.5Billion by 2033 and is growing at a CAGR of 8.30% between 2025 to 2033.Electric Heated Blankets Market Size in (USD Billion) CAGR Growth Rate 8.30%
| Study Period | 2020-2033 |
| Market Size (2025): | 1.2Billion |
| Market Size (2033): | 2.5Billion |
| CAGR (2025 - 2033): | 8.30% |
| Fastest Growing Region | North America |
| Dominating Region | Europe |
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Electric heated blankets are textile products embedded with electric heating elements that provide adjustable warmth for personal comfort, often featuring multiple heat settings and automatic shut-off safety features. Used in homes and healthcare settings, they offer energy-efficient heating and therapeutic benefits. Growing consumer focus on wellness and energy savings, along with advances in lightweight heating technology, have driven their popularity, especially in colder regions and during winter seasons.
The consumer goods market consists of various components, including product categories (durable and non-durable goods), distribution channels (retail stores, e-commerce, and wholesalers), and market segmentation based on demographics and consumer behavior. Marketing strategies, such as advertising and branding, play a crucial role in attracting consumers, while trends like sustainability and health consciousness influence purchasing decisions. Additionally, the regulatory environment impacts product development, and effective supply chain management ensures timely delivery. Pricing strategies must consider competition and consumer demand to optimize sales. Together, these elements shape the dynamics of the consumer goods market.
Market Segmentation
Selecting segmentation criteria in Sunbeam (USA),Beurer (Germany),Perfect Fit (USA),SoftHeat (USA),Biddeford (USA),Homelectric (USA),Serta (USA),Pure Warmth (USA),ComfyTemp (UK) involves several key steps. Researchers begin by defining their objectives, such as understanding consumer behavior or identifying market opportunities. They then gather relevant data on demographics, psychographics, and buying behavior. Next, they identify segmentation variables like age, location, lifestyle, and purchase patterns. Using analytical tools, they analyze the data to find distinct market segments and evaluate their attractiveness based on size, growth potential, and alignment with business goals. Detailed profiles are created for each segment, and the most promising ones are selected for targeting. Finally, tailored marketing strategies are developed, and the performance of these strategies is monitored and adjusted as needed. This process ensures that segmentation effectively identifies valuable market opportunities and aligns with strategic goals.The Europe Region holds a dominant market share, primarily driven by growing consumption patterns, a rising population, and robust economic activity that fuels market demand. Meanwhile, the North America Region is experiencing the fastest growth, propelled by increasing infrastructure developments, expanding industrial activities, and a surge in consumer demand, positioning it as a key driver for future market expansion.
Segmentation by Type
- Electric Throw
- Heated Mattress Pads
- Heated Blanket with Timer
- Rechargeable
- Dual Control
- Washable
- Microplush
Electric Heated Blankets Market Segmentation by Type
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Segmentation by Application
- Home Heating
- Therapy
- Outdoor Use
- Medical Use
- Pet Care
- Camping
- Travel
- Elderly Care
Electric Heated Blankets Market Segmentation by Application
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Regional Insight
The Electric Heated Blankets varies widely by region, reflecting diverse economic conditions and consumer preferences. In North America, the focus is on convenience and premium products, driven by high disposable incomes and a strong e-commerce sector. Europe’s market is fragmented, with Western countries emphasizing luxury and organic goods, while Eastern Europe sees rapid growth. Asia-Pacific is a fast-growing region with high demand for both high-tech and affordable products, driven by urbanization and rising middle-class incomes. Latin America prioritizes affordability amidst economic fluctuations, with Brazil and Mexico leading in market growth. In the Middle East and Africa, market trends are influenced by cultural preferences, with luxury goods prominent in the Gulf States and gradual growth in sub-Saharan Africa. Global trends like sustainability and digital transformation are impacting all regions.
The Europe dominant region currently dominates the market share, fueled by increasing consumption, population growth, and sustained economic progress that collectively enhance market demand. Conversely, the North America is the fastest-growing that is rapidly becoming the fastest-growing region, driven by significant infrastructure investments, industrial expansion, and rising consumer demand.
Regions
- North America
- LATAM
- West Europe
- Central & Eastern Europe
- Northern Europe
- Southern Europe
- East Asia
- Southeast Asia
- South Asia
- Central Asia
- Oceania
- MEA
Fastest Growing Region
North America
Dominating Region
Europe
Key Players
The companies highlighted in this profile were selected based on insights from primary experts and an evaluation of their market penetration, product offerings, and geographical reach:
- Sunbeam (USA)
- Beurer (Germany)
- Perfect Fit (USA)
- SoftHeat (USA)
- Biddeford (USA)
- Homelectric (USA)
- Serta (USA)
- Pure Warmth (USA)
- ComfyTemp (UK)
Electric Heated Blankets Market Segmentation by Players
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Regional Analysis
- North America leads in seasonal demand and elderly care usage. Europe sees adoption for energy-efficient heating. Asia-Pacific grows due to lifestyle changes and tech integration. Latin America uses them mostly in colder highlands. Middle East sees slow uptake due to hot climate. Africa remains a low-demand region. Urban areas see demand for smart, app-controlled versions. Blanket safety and energy ratings influence regional choices.
Market Entropy
- In October 2023, a home comfort brand introduced a smart electric heated blanket with multiple temperature zones and smartphone app controls, addressing growing demand for personalized home heating solutions during cold seasons.
Merger & Acquisition
- In December 2023, a major home appliance company acquired a smart heated blanket startup integrating IoT and personalized heating control. The acquisition enables expansion of smart home product lines with energy-efficient, app-controlled heated blankets. The startup’s patented temperature regulation tech and user-friendly app interface complement the acquirer’s portfolio. This M&A enhances the company’s footprint in smart wellness products targeting colder climate regions with growing smart home adoption.
Regulatory Landscape
- Strict regulations exist for electrical safety and fire resistance. EU enforces EN 60335 standards for heated textiles. U.S. follows UL standards for overheat protection. Manufacturers must meet zero-leakage current requirements. Smart blankets must meet wireless and EMC compliance. Labels require detailed washing and use instructions. Energy efficiency ratings are now monitored. Flammability and thermal cut-off compliance is crucial.
Patent Analysis
- Patents focus on temperature control and flexible wiring. IP also covers auto shut-off and smart sensors. China and Korea lead in textile heating tech filings. Smart connectivity is a growing IP area. Safety circuit designs form the core of most patents. IP includes washable and water-resistant components. Dual-zone heating patents are gaining ground. Patent activity is rising in the smart home sector.
Investment and Funding Scenario
- Investment comes from home appliance and wellness sectors. Tech-enabled textile startups attract angel funding. Smart home integration drives interest from IoT investors. EU and Korea fund R&D in energy-efficient heating. Government grants available for elderly care tech. Crowdfunding supports ergonomic or luxury designs. Investors seek patents and safety certifications. Market entry is easier for brands with smart home compatibility.
Report Infographics:
| Report Features | Details |
| Base Year | 2025 |
| Based Year Market Size 2025 | 1.2Billion |
| Historical Period Market Size 2020 | 0.7Billion |
| CAGR (2025to 2033) | 8.30% |
| Forecast Period | 2025 to 2033 |
| Forecasted Period Market Size 2033 | 2.5Billion |
| Scope of the Report | Electric Throw,Heated Mattress Pads,Heated Blanket with Timer,Rechargeable,Dual Control,Washable,Microplush, Home Heating,Therapy,Outdoor Use,Medical Use,Pet Care,Camping,Travel,Elderly Care |
| Regions Covered | North America, Europe, Asia Pacific, South America, and MEA |
| Year-on-Year Growth | 7.90% |
| Companies Covered | Sunbeam (USA),Beurer (Germany),Perfect Fit (USA),SoftHeat (USA),Biddeford (USA),Homelectric (USA),Serta (USA),Pure Warmth (USA),ComfyTemp (UK) |
| Customization Scope | 15% Free Customization (For EG) |
| Delivery Format | PDF and Excel through Email |
Electric Heated Blankets Market Dynamics
The Electric Heated Blankets is driven by factors such as increasing demand in end-use industries, technological advancements, research and development (R&D), economic growth, and increasing global trade.Influencing Trend:
- Trend towards integration with smart home ecosystems and voice assistant control
- development of eco-friendly and low-energy consumption materials
- expansion of dual-zone and customizable heating areas
- growing use of washable and lightweight textile materials
- increasing adoption of auto shut-off and safety sensors
- integration with sleep tracking and wellness apps
- rise in heated outdoor and travel blanket segments
Market Growth Drivers:
- Increasing Demand For Energy-efficient Personal Heating Solutions
- rising Awareness Of Health Benefits Like Muscle Relaxation
- expanding Use In Cold Climate Regions
- advances In Heating Element Safety And Temperature Control
- growth Of Smart Home Integration Enabling Remote Control
- increasing Disposable Incomes In Developed And Developing Markets
- marketing Emphasizing Comfort And Wellness Benefits
Challenges:
- Safety Concerns Including Fire Risks And Electrical Malfunctions
- high Production Costs For Advanced Safety And Smart Features
- consumer Apprehension About Energy Consumption
- competition From Alternative Heating Devices
- need For Compliance With Regional Electrical Safety Standards
- difficulty In Maintaining Product Durability After Repeated Washing
- supply Chain Challenges Affecting Quality Components
Opportunities:
- Opportunities In Co-branding With Home Appliance And Wellness Brands
- expansion In Healthcare Markets For Therapeutic Use
- growth Of Rental And Subscription Models For Seasonal Use
- innovation In Recyclable And Sustainable Materials
- rising Direct-to-consumer Sales Through E-commerce
- development Of Companion Products Like Heated Mattress Pads
- potential For Integration With Wearable Temperature Sensors
Regulatory Framework
The regulatory framework for the Electric Heated Blankets ensures product safety, fair competition, and consumer protection. It encompasses setting standards for product quality and safety, enforcing truthful advertising and labeling, and implementing environmental sustainability practices. Regulations include robust procedures for product recalls, data protection, and anti-competitive practices, while also overseeing import/export controls and intellectual property rights. Regulatory bodies enforce these rules through inspections and penalties, and consumer education programs help individuals make informed decisions. This framework aims to protect consumers, promote fair market conditions, and encourage ethical business practices.Competitive Insights
The key players in the Electric Heated Blankets are intensifying their focus on research and development (R&D) activities to innovate and stay competitive. Major companies, such as Sunbeam (USA),Beurer (Germany),Perfect Fit (USA),SoftHeat (USA),Biddeford (USA),Homelectric (USA),Serta (USA),Pure Warmth (USA),ComfyTemp (UK) are heavily investing in R&D to develop new products and improve existing ones. This strategic emphasis on innovation is driving significant advancements in product formulation and the introduction of sustainable and eco-friendly products.Moreover, these established industry leaders are actively pursuing acquisitions of smaller companies to expand their regional presence and enhance their market share. These acquisitions not only help in diversifying their product portfolios but also provide access to new technologies and markets. This consolidation trend is a critical factor in the growth of the consumer goods industry, as it enables larger companies to streamline operations, reduce costs, and increase their competitive edge.
In addition to R&D and acquisitions, there is a notable shift towards green investments among key players in the consumer goods industry. Companies are increasingly committing resources to sustainable practices and the development of environmentally friendly products. This green investment is in response to growing consumer demand for sustainable solutions and stringent environmental regulations. By prioritizing sustainability, these companies are not only contributing to environmental protection but also positioning themselves as leaders in the green movement, thereby fueling market growth.
Research Methodology
The research methodology for the consumer goods industry involves several key steps to ensure comprehensive and actionable insights. First, the research objectives are clearly defined, focusing on aspects like consumer behavior, market opportunities, competitive dynamics, or regulatory impacts. A thorough literature review follows, drawing from academic journals, industry reports, government publications, and market analyses to establish a knowledge base and identify research gaps. Data collection encompasses both primary methods, such as surveys, interviews, and focus groups with consumers and industry experts, and secondary methods, including analysis of market reports, government data, and industry publications. Quantitative data is analyzed using statistical tools to identify patterns and market segments, while qualitative data from interviews and focus groups is examined to extract key themes and insights.
The market is then segmented based on demographics, psychographics, geography, and purchasing behavior, and competitive analysis is conducted to evaluate key players' strategies and strengths. Trend analysis identifies current and emerging industry trends. Findings are compiled into a detailed report with data visualizations and strategic recommendations. The research is validated and refined through cross-checking and expert feedback, and a framework for continuous monitoring is established to keep the research current and relevant.
Electric Heated Blankets - Table of Contents
Chapter 1: Market Preface
- 1.1 Global Electric Heated Blankets Market Landscape
- 1.2 Scope of the Study
- 1.3 Relevant Findings & Stakeholder Advantages
Chapter 2: Strategic Overview
- 2.1 Global Electric Heated Blankets Market Outlook
- 2.2 Total Addressable Market versus Serviceable Market
- 2.3 Market Rivalry Projection
Chapter 3 : Global Electric Heated Blankets Market Business Environment & Changing Dynamics
-
3.1 Growth Drivers
- 3.1.1 Increasing demand for energy-efficient personal heating solutions
- 3.1.2 rising awareness of health benefits like muscle relaxation
- 3.1.3 expanding use in cold climate regions
- 3.1.4 advances in heating element safety and temperature control
- 3.1.5 growth of smart home integration enabling remote control
- 3.1.6 increasing disposable incomes in developed and developing markets
- 3.1.7 marketing emphasizing comfort and wellness benefits
-
3.2 Available Opportunities
- 3.2.1 Opportunities in co-branding with home appliance and wellness brands
- 3.2.2 expansion in healthcare markets for therapeutic use
- 3.2.3 growth of rental and subscription models for seasonal use
- 3.2.4 innovation in recyclable and sustainable materials
- 3.2.5 rising direct-to-consumer sales through e-commerce
- 3.2.6 development of companion products like heated mattress pads
- 3.2.7 pot
-
3.3 Influencing Trends
- 3.3.1 Trend towards integration with smart home ecosystems and voice assistant control
- 3.3.2 development of eco-friendly and low-energy consumption materials
- 3.3.3 expansion of dual-zone and customizable heating areas
- 3.3.4 growing use of washable and lightweight textile materials
- 3.3.5 increasing adoption of auto shut-off and safety sensors
- 3.3.6 integration with sleep trackin
-
3.4 Challenges
- 3.4.1 Safety concerns including fire risks and electrical malfunctions
- 3.4.2 high production costs for advanced safety and smart features
- 3.4.3 consumer apprehension about energy consumption
- 3.4.4 competition from alternative heating devices
- 3.4.5 need for compliance with regional electrical safety standards
- 3.4.6 difficulty in maintaining product durability after repeated wash
- 3.5 Regional Dynamics
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Sectional Purchase
Chapter 4 : Global Electric Heated Blankets Industry Factors Assessment
- 4.1 Current Scenario
- 4.2 PEST Analysis
- 4.3 Business Environment - PORTER 5-Forces Analysis
- 4.3.1 Supplier Leverage
- 4.3.2 Bargaining Power of Buyers
- 4.3.3 Threat of Substitutes
- 4.3.4 Threat from New Entrant
- 4.3.5 Market Competition Level
- 4.4 Roadmap of Electric Heated Blankets Market
- 4.5 Impact of Macro-Economic Factors
- 4.6 Market Entry Strategies
- 4.7 Political and Regulatory Landscape
- 4.8 Supply Chain Analysis
- 4.9 Impact of Tariff War
Chapter 5: Electric Heated Blankets : Competition Benchmarking & Performance Evaluation
- 5.1 Global Electric Heated Blankets Market Concentration Ratio
- 5.1.1 CR4, CR8 and HH Index
- 5.1.2 % Market Share - Top 3
- 5.1.3 Market Holding by Top 5
- 5.2 Market Position of Manufacturers by Electric Heated Blankets Revenue 2025
- 5.3 Global Electric Heated Blankets Sales Volume by Manufacturers (2025)
- 5.4 BCG Matrix
- 5.4 Market Entropy
- 5.5 Heat Map Analysis
- 5.6 Strategic Group Analysis
Chapter 6: Global Electric Heated Blankets Market: Company Profiles
- 6.1 Sunbeam (USA)
- 6.1.1 Sunbeam (USA) Company Overview
- 6.1.2 Sunbeam (USA) Product/Service Portfolio & Specifications
- 6.1.3 Sunbeam (USA) Key Financial Metrics
- 6.1.4 Sunbeam (USA) SWOT Analysis
- 6.1.5 Sunbeam (USA) Development Activities
- 6.2 Beurer (Germany)
- 6.3 Perfect Fit (USA)
- 6.4 SoftHeat (USA)
- 6.5 Biddeford (USA)
- 6.6 Homelectric (USA)
- 6.7 Serta (USA)
- 6.8 Pure Warmth (USA)
- 6.9 ComfyTemp (UK)
- 6.10 Morphy Richards (UK)
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Sectional Purchase
Chapter 7 : Global Electric Heated Blankets by Type & Application (2020-2033)
-
7.1 Global Electric Heated Blankets Market Revenue Analysis (USD Million) by Type (2020-2025)
- 7.1.1 Electric Throw
- 7.1.2 Heated Mattress Pads
- 7.1.3 Heated Blanket With Timer
- 7.1.4 Rechargeable
- 7.1.5 Dual Control
- 7.1.6 Washable
- 7.1.7 Microplush
- 7.1.8 Heated Shawl
-
7.2 Global Electric Heated Blankets Market Revenue Analysis (USD Million) by Application (2020-2025)
- 7.2.1 Home Heating
- 7.2.2 Therapy
- 7.2.3 Outdoor Use
- 7.2.4 Medical Use
- 7.2.5 Pet Care
- 7.2.6 Camping
- 7.2.7 Travel
- 7.2.8 Elderly Care
- 7.3 Global Electric Heated Blankets Market Revenue Analysis (USD Million) by Type (2025-2033)
- 7.4 Global Electric Heated Blankets Market Revenue Analysis (USD Million) by Application (2025-2033)
Chapter 8 : North America Electric Heated Blankets Market Breakdown by Country, Type & Application
- 8.1 North America Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 8.1.1 United States
- 8.1.2 Canada
-
8.2 North America Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 8.2.1 Electric Throw
- 8.2.2 Heated Mattress Pads
- 8.2.3 Heated Blanket With Timer
- 8.2.4 Rechargeable
- 8.2.5 Dual Control
- 8.2.6 Washable
- 8.2.7 Microplush
- 8.2.8 Heated Shawl
-
8.3 North America Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 8.3.1 Home Heating
- 8.3.2 Therapy
- 8.3.3 Outdoor Use
- 8.3.4 Medical Use
- 8.3.5 Pet Care
- 8.3.6 Camping
- 8.3.7 Travel
- 8.3.8 Elderly Care
- 8.4 North America Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 8.5 North America Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 8.6 North America Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
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Sectional Purchase
Chapter 9 : LATAM Electric Heated Blankets Market Breakdown by Country, Type & Application
- 9.1 LATAM Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 9.1.1 Brazil
- 9.1.2 Argentina
- 9.1.3 Chile
- 9.1.4 Mexico
- 9.1.5 Rest of LATAM
-
9.2 LATAM Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 9.2.1 Electric Throw
- 9.2.2 Heated Mattress Pads
- 9.2.3 Heated Blanket With Timer
- 9.2.4 Rechargeable
- 9.2.5 Dual Control
- 9.2.6 Washable
- 9.2.7 Microplush
- 9.2.8 Heated Shawl
-
9.3 LATAM Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 9.3.1 Home Heating
- 9.3.2 Therapy
- 9.3.3 Outdoor Use
- 9.3.4 Medical Use
- 9.3.5 Pet Care
- 9.3.6 Camping
- 9.3.7 Travel
- 9.3.8 Elderly Care
- 9.4 LATAM Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 9.5 LATAM Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 9.6 LATAM Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 10 : West Europe Electric Heated Blankets Market Breakdown by Country, Type & Application
- 10.1 West Europe Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 10.1.1 Germany
- 10.1.2 France
- 10.1.3 Benelux
- 10.1.4 Switzerland
- 10.1.5 Rest of West Europe
-
10.2 West Europe Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 10.2.1 Electric Throw
- 10.2.2 Heated Mattress Pads
- 10.2.3 Heated Blanket With Timer
- 10.2.4 Rechargeable
- 10.2.5 Dual Control
- 10.2.6 Washable
- 10.2.7 Microplush
- 10.2.8 Heated Shawl
-
10.3 West Europe Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 10.3.1 Home Heating
- 10.3.2 Therapy
- 10.3.3 Outdoor Use
- 10.3.4 Medical Use
- 10.3.5 Pet Care
- 10.3.6 Camping
- 10.3.7 Travel
- 10.3.8 Elderly Care
- 10.4 West Europe Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 10.5 West Europe Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 10.6 West Europe Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 11 : Central & Eastern Europe Electric Heated Blankets Market Breakdown by Country, Type & Application
- 11.1 Central & Eastern Europe Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 11.1.1 Bulgaria
- 11.1.2 Poland
- 11.1.3 Hungary
- 11.1.4 Romania
- 11.1.5 Rest of CEE
-
11.2 Central & Eastern Europe Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 11.2.1 Electric Throw
- 11.2.2 Heated Mattress Pads
- 11.2.3 Heated Blanket With Timer
- 11.2.4 Rechargeable
- 11.2.5 Dual Control
- 11.2.6 Washable
- 11.2.7 Microplush
- 11.2.8 Heated Shawl
-
11.3 Central & Eastern Europe Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 11.3.1 Home Heating
- 11.3.2 Therapy
- 11.3.3 Outdoor Use
- 11.3.4 Medical Use
- 11.3.5 Pet Care
- 11.3.6 Camping
- 11.3.7 Travel
- 11.3.8 Elderly Care
- 11.4 Central & Eastern Europe Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 11.5 Central & Eastern Europe Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 11.6 Central & Eastern Europe Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 12 : Northern Europe Electric Heated Blankets Market Breakdown by Country, Type & Application
- 12.1 Northern Europe Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 12.1.1 The United Kingdom
- 12.1.2 Sweden
- 12.1.3 Norway
- 12.1.4 Baltics
- 12.1.5 Ireland
- 12.1.6 Rest of Northern Europe
-
12.2 Northern Europe Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 12.2.1 Electric Throw
- 12.2.2 Heated Mattress Pads
- 12.2.3 Heated Blanket With Timer
- 12.2.4 Rechargeable
- 12.2.5 Dual Control
- 12.2.6 Washable
- 12.2.7 Microplush
- 12.2.8 Heated Shawl
-
12.3 Northern Europe Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 12.3.1 Home Heating
- 12.3.2 Therapy
- 12.3.3 Outdoor Use
- 12.3.4 Medical Use
- 12.3.5 Pet Care
- 12.3.6 Camping
- 12.3.7 Travel
- 12.3.8 Elderly Care
- 12.4 Northern Europe Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 12.5 Northern Europe Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 12.6 Northern Europe Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 13 : Southern Europe Electric Heated Blankets Market Breakdown by Country, Type & Application
- 13.1 Southern Europe Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 13.1.1 Spain
- 13.1.2 Italy
- 13.1.3 Portugal
- 13.1.4 Greece
- 13.1.5 Rest of Southern Europe
-
13.2 Southern Europe Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 13.2.1 Electric Throw
- 13.2.2 Heated Mattress Pads
- 13.2.3 Heated Blanket With Timer
- 13.2.4 Rechargeable
- 13.2.5 Dual Control
- 13.2.6 Washable
- 13.2.7 Microplush
- 13.2.8 Heated Shawl
-
13.3 Southern Europe Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 13.3.1 Home Heating
- 13.3.2 Therapy
- 13.3.3 Outdoor Use
- 13.3.4 Medical Use
- 13.3.5 Pet Care
- 13.3.6 Camping
- 13.3.7 Travel
- 13.3.8 Elderly Care
- 13.4 Southern Europe Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 13.5 Southern Europe Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 13.6 Southern Europe Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 14 : East Asia Electric Heated Blankets Market Breakdown by Country, Type & Application
- 14.1 East Asia Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 14.1.1 China
- 14.1.2 Japan
- 14.1.3 South Korea
- 14.1.4 Taiwan
- 14.1.5 Others
-
14.2 East Asia Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 14.2.1 Electric Throw
- 14.2.2 Heated Mattress Pads
- 14.2.3 Heated Blanket With Timer
- 14.2.4 Rechargeable
- 14.2.5 Dual Control
- 14.2.6 Washable
- 14.2.7 Microplush
- 14.2.8 Heated Shawl
-
14.3 East Asia Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 14.3.1 Home Heating
- 14.3.2 Therapy
- 14.3.3 Outdoor Use
- 14.3.4 Medical Use
- 14.3.5 Pet Care
- 14.3.6 Camping
- 14.3.7 Travel
- 14.3.8 Elderly Care
- 14.4 East Asia Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 14.5 East Asia Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 14.6 East Asia Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 15 : Southeast Asia Electric Heated Blankets Market Breakdown by Country, Type & Application
- 15.1 Southeast Asia Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 15.1.1 Vietnam
- 15.1.2 Singapore
- 15.1.3 Thailand
- 15.1.4 Malaysia
- 15.1.5 Indonesia
- 15.1.6 Philippines
- 15.1.7 Rest of SEA Countries
-
15.2 Southeast Asia Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 15.2.1 Electric Throw
- 15.2.2 Heated Mattress Pads
- 15.2.3 Heated Blanket With Timer
- 15.2.4 Rechargeable
- 15.2.5 Dual Control
- 15.2.6 Washable
- 15.2.7 Microplush
- 15.2.8 Heated Shawl
-
15.3 Southeast Asia Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 15.3.1 Home Heating
- 15.3.2 Therapy
- 15.3.3 Outdoor Use
- 15.3.4 Medical Use
- 15.3.5 Pet Care
- 15.3.6 Camping
- 15.3.7 Travel
- 15.3.8 Elderly Care
- 15.4 Southeast Asia Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 15.5 Southeast Asia Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 15.6 Southeast Asia Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 16 : South Asia Electric Heated Blankets Market Breakdown by Country, Type & Application
- 16.1 South Asia Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 16.1.1 India
- 16.1.2 Bangladesh
- 16.1.3 Others
-
16.2 South Asia Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 16.2.1 Electric Throw
- 16.2.2 Heated Mattress Pads
- 16.2.3 Heated Blanket With Timer
- 16.2.4 Rechargeable
- 16.2.5 Dual Control
- 16.2.6 Washable
- 16.2.7 Microplush
- 16.2.8 Heated Shawl
-
16.3 South Asia Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 16.3.1 Home Heating
- 16.3.2 Therapy
- 16.3.3 Outdoor Use
- 16.3.4 Medical Use
- 16.3.5 Pet Care
- 16.3.6 Camping
- 16.3.7 Travel
- 16.3.8 Elderly Care
- 16.4 South Asia Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 16.5 South Asia Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 16.6 South Asia Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 17 : Central Asia Electric Heated Blankets Market Breakdown by Country, Type & Application
- 17.1 Central Asia Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 17.1.1 Kazakhstan
- 17.1.2 Tajikistan
- 17.1.3 Others
-
17.2 Central Asia Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 17.2.1 Electric Throw
- 17.2.2 Heated Mattress Pads
- 17.2.3 Heated Blanket With Timer
- 17.2.4 Rechargeable
- 17.2.5 Dual Control
- 17.2.6 Washable
- 17.2.7 Microplush
- 17.2.8 Heated Shawl
-
17.3 Central Asia Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 17.3.1 Home Heating
- 17.3.2 Therapy
- 17.3.3 Outdoor Use
- 17.3.4 Medical Use
- 17.3.5 Pet Care
- 17.3.6 Camping
- 17.3.7 Travel
- 17.3.8 Elderly Care
- 17.4 Central Asia Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 17.5 Central Asia Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 17.6 Central Asia Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 18 : Oceania Electric Heated Blankets Market Breakdown by Country, Type & Application
- 18.1 Oceania Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 18.1.1 Australia
- 18.1.2 New Zealand
- 18.1.3 Others
-
18.2 Oceania Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 18.2.1 Electric Throw
- 18.2.2 Heated Mattress Pads
- 18.2.3 Heated Blanket With Timer
- 18.2.4 Rechargeable
- 18.2.5 Dual Control
- 18.2.6 Washable
- 18.2.7 Microplush
- 18.2.8 Heated Shawl
-
18.3 Oceania Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 18.3.1 Home Heating
- 18.3.2 Therapy
- 18.3.3 Outdoor Use
- 18.3.4 Medical Use
- 18.3.5 Pet Care
- 18.3.6 Camping
- 18.3.7 Travel
- 18.3.8 Elderly Care
- 18.4 Oceania Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 18.5 Oceania Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 18.6 Oceania Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 19 : MEA Electric Heated Blankets Market Breakdown by Country, Type & Application
- 19.1 MEA Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 19.1.1 Turkey
- 19.1.2 South Africa
- 19.1.3 Egypt
- 19.1.4 UAE
- 19.1.5 Saudi Arabia
- 19.1.6 Israel
- 19.1.7 Rest of MEA
-
19.2 MEA Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 19.2.1 Electric Throw
- 19.2.2 Heated Mattress Pads
- 19.2.3 Heated Blanket With Timer
- 19.2.4 Rechargeable
- 19.2.5 Dual Control
- 19.2.6 Washable
- 19.2.7 Microplush
- 19.2.8 Heated Shawl
-
19.3 MEA Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 19.3.1 Home Heating
- 19.3.2 Therapy
- 19.3.3 Outdoor Use
- 19.3.4 Medical Use
- 19.3.5 Pet Care
- 19.3.6 Camping
- 19.3.7 Travel
- 19.3.8 Elderly Care
- 19.4 MEA Electric Heated Blankets Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 19.5 MEA Electric Heated Blankets Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 19.6 MEA Electric Heated Blankets Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 20: Research Findings & Conclusion
- 20.1 Key Findings
- 20.2 Conclusion
Chapter 21: Methodology and Data Source
-
21.1 Research Methodology & Approach
- 21.1.1 Research Program/Design
- 21.1.2 Market Size Estimation
- 21.1.3 Market Breakdown and Data Triangulation
-
21.2 Data Source
- 21.2.1 Secondary Sources
- 21.2.2 Primary Sources
Chapter 22: Appendix & Disclaimer
- 22.1 Acronyms & bibliography
- 22.2 Disclaimer
Frequently Asked Questions (FAQ):
The Electric Heated Blankets market may reach an estimated size of 2.5 Billion by 2033.
According to the report,the Electric Heated Blankets Industry size is projected to reach 2.5 Billion, exhibiting a CAGR of 8.30% by 2033.
Some of the prominent trends that are influencing and driving the growth of Global Electric Heated Blankets Market are Trend Towards Integration With Smart Home Ecosystems And Voice Assistant Control,development Of Eco-friendly And Low-energy Consumption Materials,expansion Of Dual-zone And Customizable Heating Areas,growing Use Of Washable And Lightweight Textile Materials,increasing Adoption Of Auto Shut-off And Safety Sensors,integration With Sleep Tracking And Wellness Apps,rise In Heated Outdoor And Travel Blanket Segments,collaborations With Home Décor And Lifestyle Brands To Enhance Appeal.
- Increasing Demand For Energy-efficient Personal Heating Solutions
- rising Awareness Of Health Benefits Like Muscle Relaxation
- expanding Use In Cold Climate Regions
- advances In Heating Element Safety And Temperature Control
- growth Of Smart Home Integration Enabling Remote Control
- increasing Disposable Incomes In Developed And Developing Markets
- marketing Emphasizing Comfort And Wellness Benefits
- seasonal Sales Spikes During Colder Months Driving Market Cycles.
As Industry players prepare to scale up, Electric Heated Blankets Market sees major concern such as Safety Concerns Including Fire Risks And Electrical Malfunctions,high Production Costs For Advanced Safety And Smart Features,consumer Apprehension About Energy Consumption,competition From Alternative Heating Devices,need For Compliance With Regional Electrical Safety Standards,difficulty In Maintaining Product Durability After Repeated Washing,supply Chain Challenges Affecting Quality Components,consumer Concerns About Electromagnetic Exposure..
Some of the opportunities that Analyst at HTF MI have identified in Electric Heated Blankets Market are:
- Opportunities In Co-branding With Home Appliance And Wellness Brands
- expansion In Healthcare Markets For Therapeutic Use
- growth Of Rental And Subscription Models For Seasonal Use
- innovation In Recyclable And Sustainable Materials
- rising Direct-to-consumer Sales Through E-commerce
- development Of Companion Products Like Heated Mattress Pads
- potential For Integration With Wearable Temperature Sensors
- increasing Demand From Hospitality And Luxury Sectors.
Sunbeam (USA),Beurer (Germany),Perfect Fit (USA),SoftHeat (USA),Biddeford (USA),Homelectric (USA),Serta (USA),Pure Warmth (USA),ComfyTemp (UK),Morphy Richards (UK) are the major operating companies profiled in Electric Heated Blankets market study.
The Global Electric Heated Blankets Market Study is Broken down by applications such as Home Heating,Therapy,Outdoor Use,Medical Use,Pet Care,Camping,Travel,Elderly Care.
The Global Electric Heated Blankets Market Study is segmented by Electric Throw,Heated Mattress Pads,Heated Blanket with Timer,Rechargeable,Dual Control,Washable,Microplush,Heated Shawl.
The Global Electric Heated Blankets Market Study includes regional breakdown as North America, LATAM, West Europe,Central & Eastern Europe, Northern Europe, Southern Europe, East Asia, Southeast Asia, South Asia, Central Asia, Oceania, MEA
The Electric Heated Blankets Market is studied from 2020 - 2033.
Electric heated blankets are textile products embedded with electric heating elements that provide adjustable warmth for personal comfort, often featuring multiple heat settings and automatic shut-off safety features. Used in homes and healthcare settings, they offer energy-efficient heating and therapeutic benefits. Growing consumer focus on wellness and energy savings, along with advances in lightweight heating technology, have driven their popularity, especially in colder regions and during winter seasons.
