Industry Overview
Global Liquid Lipsticks Market Size, Forecast, Segment Analysis, By Type Matte Liquid Lipsticks,Satin Liquid Lipsticks,Glossy Liquid Lipsticks,Long-wear Liquid Lipsticks By Application Retail,E-commerce,Beauty Salons,Personal Care,Social Media Influencers, By Region North America, LATAM, West Europe,Central & Eastern Europe, Northern Europe, Southern Europe, East Asia, Southeast Asia, South Asia, Central Asia, Oceania, MEA (2025 to 2033)Liquid lipsticks are highly-pigmented lip products with a liquid formula that dries to a matte or glossy finish. Known for their long-wearing properties, these lipsticks offer vibrant color without frequent touch-ups, making them popular among consumers seeking durable and easy-to-apply lip makeup options.
Liquid Lipsticks Market Size in (USD Billion) CAGR Growth Rate 15.60%
| Study Period | 2020-2033 |
| Market Size (2025): | USD5.9Billion |
| Market Size (2033): | USD12.3Billion |
| CAGR (2025 - 2033): | 15.60% |
| Fastest Growing Region | Europe |
| Dominating Region | North America |
www.htfmarketinsights.com
The research study Liquid Lipsticks Market provides readers with details on strategic planning and tactical business decisions that influence and stabilize growth prognosis in Liquid Lipsticks Market. A few disruptive trends, however, will have opposing and strong influences on the development of the Global Biometric Lockers market and the distribution across players. To provide further guidance on why specific trends in Liquid Lipsticks market would have a high impact and precisely why these trends can be factored into the market trajectory and the strategic planning of industry players.
Market Dynamics Highlighted
Market Driver
The Liquid Lipsticks Market is experiencing significant growth due to various factors.
- Increasing Demand For Long-lasting Lip Colors
- Rise In Matte And Glossy Finishes
- Growth In Online Beauty Shopping
- Innovation In Liquid Lipstick Formulas
Market Trend
The Liquid Lipsticks market is growing rapidly due to various factors.
- Growth of vegan and cruelty-free liquid lipsticks
- Increasing popularity of matte finishes
- Expansion in lip products for diverse skin tones
- Rise of liquid lipstick for all-day wear
Opportunity
The Liquid Lipsticks has several opportunities, particularly in developing countries where industrialization is growing.
- Opportunities In Cruelty-free Products
- Growth Of Vegan Beauty Market
- Rising Demand For Inclusive Cosmetic Shades
- Expansion In E-commerce Beauty Stores
Challenge
The market for fluid power systems faces several obstacles despite its promising growth possibilities.
- High Product Price Sensitivity
- Challenges With Product Longevity
- Lack Of Diversity In Shades
- Regulatory Scrutiny Of Ingredients
Liquid Lipsticks Market Segment Highlighted
Segmentation by Type
- Matte Liquid Lipsticks
- Satin Liquid Lipsticks
- Glossy Liquid Lipsticks
- Long-wear Liquid Lipsticks
Liquid Lipsticks Market Segmentation by Type
www.htfmarketinsights.com
Segmentation by Application
- Retail
- E-commerce
- Beauty Salons
- Personal Care
- Social Media Influencers
Liquid Lipsticks Market Segmentation by Application
www.htfmarketinsights.com
Key Players
Several key players in the Liquid Lipsticks market is strategically focusing on expanding their operations in developing regions to capture a larger market share, particularly as the year-on-year growth rate for the market stands at 11.20%. The companies featured in this profile were selected based on insights from primary experts, evaluating their market penetration, product offerings, and geographical reach. By targeting emerging markets, these companies aim to leverage new opportunities, enhance their competitive advantage, and drive revenue growth. This approach not only aligns with their overall business objectives but also positions them to respond effectively to the evolving demands of consumers in these regions.- Maybelline (USA)
- MAC Cosmetics (USA)
- Fenty Beauty (USA)
- L'Oréal (France)
- NARS (USA)
- NYX Professional Makeup (USA)
- Urban Decay (USA)
- Revlon (USA)
- Too Faced (USA)
- Anastasia Beverly Hills (USA)
- Huda Beauty (UAE)
- ColourPop (USA)
- KVD Vegan Beauty (USA)
- Charlotte Tilbury (UK)
Liquid Lipsticks Market Segmentation by Players
www.htfmarketinsights.com
For the complete companies list, please ask for sample pages.
Need More Details on Market Players and Competitors?
DOWNLOAD Sample Report
Market Entropy
- May 2025 – NYX and Sephora introduced new liquid lipstick formulas, offering more vibrant colors, a comfortable wear, and extended durability without smudging or cracking.
Merger & Acquisition
- April, 2025 – LipLab acquired LiquidGlam to strengthen its portfolio of long-lasting liquid lipsticks, offering new color ranges and formulas.
Patent Analysis
- Patents cover long-wear liquid formulations, color saturation technologies, and applicator designs. Key players include Fenty Beauty, Anastasia Beverly Hills, and Huda Beauty.
Investment and Funding Scenario
- Investment in liquid lipsticks is growing as consumers seek high-performance, versatile lip products. Funding is directed toward improving formula longevity, enhancing comfort, and expanding color ranges to suit diverse consumer preferences.
Market Estimation Process
Key Highlights
• The Liquid Lipsticks is growing at a CAGR of 15.60% during the forecasted period of 2025 to 2033• Year on Year growth for the market is 11.20%
• North America dominated the market share of USD5.9Billion in 2025
• Based on type, the market is bifurcated into Matte Liquid Lipsticks,Satin Liquid Lipsticks,Glossy Liquid Lipsticks,Long-wear Liquid Lipsticks segment, which dominated the market share during the forecasted period
• Based on application, the market is segmented into Application Retail,E-commerce,Beauty Salons,Personal Care,Social Media Influencers is the fastest-growing segment
• Global Import Export in terms of K Tons, K Units, and Metric Tons will be provided if Applicable based on industry best practice
Our Data Collection Process Based on Best Practice
Problem Definition: Clarify research objectives and client needs & identify key questions and market scope.Data Collection:
Primary Research: Conduct interviews, surveys, and focus groups.
Secondary Research: Analyzed industry reports, market publications, and financial records.
Data Analysis:
Quantitative Analysis: Use statistical tools to identify trends and quantify market size.
Qualitative Analysis: Interpret non-numerical data to understand market drivers and consumer behavior.
Market Segmentation:
Divide the market into distinct segments based on shared characteristics.
Validation and Triangulation:
Cross-verify findings from multiple sources to ensure accuracy and reliability.
Reporting and Recommendations:
Present insights and strategic recommendations in a tailored, actionable report.
Continuous Feedback Loop:
Engage with clients to refine research and ensure alignment with their goals.
Regional Insight
The Liquid Lipsticks varies widely by region, reflecting diverse economic conditions and consumer preferences. In North America, the focus is on convenience and premium products, driven by high disposable incomes and a strong e-commerce sector. Europe’s market is fragmented, with Western countries emphasizing luxury and organic goods, while Eastern Europe sees rapid growth. Asia-Pacific is a fast-growing region with high demand for high-tech and affordable products, driven by urbanization and rising middle-class incomes. Latin America prioritizes affordability amidst economic fluctuations, with Brazil and Mexico leading in market growth. In the Middle East and Africa, market trends are influenced by cultural preferences, with luxury goods prominent in the Gulf States and gradual growth in sub-Saharan Africa. Global trends like sustainability and digital transformation are impacting all regions.The North America dominant region currently dominates the market share, fueled by increasing consumption, population growth, and sustained economic progress which collectively enhance market demand. Conversely, the Europe is growing rapidly, driven by significant infrastructure investments, industrial expansion, and rising consumer demand.
Regions
- North America
- LATAM
- West Europe
- Central & Eastern Europe
- Northern Europe
- Southern Europe
- East Asia
- Southeast Asia
- South Asia
- Central Asia
- Oceania
- MEA
Fastest Growing Region
Europe
Dominating Region
North America
The Top-Down and Bottom-Up Approaches
The top-down approach begins with a broad theory or hypothesis and breaks it down into specific components for testing. This structured, deductive process involves developing a theory, creating hypotheses, collecting and analyzing data, and drawing conclusions. It is particularly useful when there is substantial theoretical knowledge, but it can be rigid and may overlook new phenomena.
Conversely, the bottom-up approach starts with specific data or observations, from which broader generalizations and theories are developed. This inductive process involves collecting detailed data, analyzing it for patterns, developing hypotheses, formulating theories, and validating them with additional data. While this approach is flexible and encourages the discovery of new phenomena, it can be time-consuming and less structured.
Regulatory Framework
The healthcare sector is overseen by various regulatory bodies that ensure the safety, quality, and efficacy of health services and products. In the United States, the U.S. Department of Health and Human Services (HHS) plays a crucial role in protecting public health and providing essential human services. Within HHS, the Food and Drug Administration (FDA) regulates food, drugs, and medical devices, ensuring they meet safety and efficacy standards. The Centers for Disease Control and Prevention (CDC) focus on disease control and prevention, conducting research, and providing health information to protect public health.In the United Kingdom, the General Medical Council (GMC) regulates doctors, ensuring they adhere to professional standards. Other important bodies include the General Pharmaceutical Council (GPhC), which oversees pharmacists, and the Nursing and Midwifery Council (NMC), which regulates nurses and midwives. These organizations work to maintain high standards of care and protect patients.
Internationally, the European Medicines Agency (EMA) regulates medicines within the European Union, while the World Health Organization (WHO) provides global leadership on public health issues. Each of these regulatory bodies plays a vital role in ensuring that health care systems operate effectively and safely, ultimately safeguarding public health across different regions.
Report Infographics
| Report Features | Details |
| Base Year | 2025 |
| Based Year Market Size (2025) | USD5.9Billion |
| Historical Period | 2020 to 2025 |
| CAGR (2025 to 2033) | 15.60% |
| Forecast Period | 2025 to 2033 |
| Forecasted Period Market Size ( 2033) | USD12.3Billion |
| Scope of the Report | Matte Liquid Lipsticks,Satin Liquid Lipsticks,Glossy Liquid Lipsticks,Long-wear Liquid Lipsticks, Retail,E-commerce,Beauty Salons,Personal Care,Social Media Influencers |
| Regions Covered | North America, LATAM, West Europe,Central & Eastern Europe, Northern Europe, Southern Europe, East Asia, Southeast Asia, South Asia, Central Asia, Oceania, MEA |
| Companies Covered | Maybelline (USA),MAC Cosmetics (USA),Fenty Beauty (USA),L'Oréal (France),NARS (USA),NYX Professional Makeup (USA),Urban Decay (USA),Revlon (USA),Too Faced (USA),Anastasia Beverly Hills (USA),Huda Beauty (UAE),ColourPop (USA),KVD Vegan Beauty (USA),Charlotte Tilbury (UK) |
| Customization Scope | 15% Free Customization |
| Delivery Format | PDF and Excel through Email |
Liquid Lipsticks - Table of Contents
Chapter 1: Market Preface
- 1.1 Global Liquid Lipsticks Market Landscape
- 1.2 Scope of the Study
- 1.3 Relevant Findings & Stakeholder Advantages
Chapter 2: Strategic Overview
- 2.1 Global Liquid Lipsticks Market Outlook
- 2.2 Total Addressable Market versus Serviceable Market
- 2.3 Market Rivalry Projection
Chapter 3 : Global Liquid Lipsticks Market Business Environment & Changing Dynamics
-
3.1 Growth Drivers
- 3.1.1 Increasing demand for long-lasting lip colors
- 3.1.2 Rise in matte and glossy finishes
- 3.1.3 Growth in online beauty shopping
- 3.1.4 Innovation in liquid lipstick formulas
-
3.2 Available Opportunities
- 3.2.1 Opportunities in cruelty-free products
- 3.2.2 Growth of vegan beauty market
- 3.2.3 Rising demand for inclusive cosmetic shades
-
3.3 Influencing Trends
- 3.3.1 Growth of vegan and cruelty-free liquid lipsticks
- 3.3.2 Increasing popularity of matte finishes
- 3.3.3 Expansion in lip produ
-
3.4 Challenges
- 3.4.1 High product price sensitivity
- 3.4.2 Challenges with product longevity
- 3.4.3 Lack of diversity in shades
- 3.4.4 Regulatory scrutiny
- 3.5 Regional Dynamics
Need only Qualitative Analysis? Get Prices
Sectional Purchase
Chapter 4 : Global Liquid Lipsticks Industry Factors Assessment
- 4.1 Current Scenario
- 4.2 PEST Analysis
- 4.3 Business Environment - PORTER 5-Forces Analysis
- 4.3.1 Supplier Leverage
- 4.3.2 Bargaining Power of Buyers
- 4.3.3 Threat of Substitutes
- 4.3.4 Threat from New Entrant
- 4.3.5 Market Competition Level
- 4.4 Roadmap of Liquid Lipsticks Market
- 4.5 Impact of Macro-Economic Factors
- 4.6 Market Entry Strategies
- 4.7 Political and Regulatory Landscape
- 4.8 Supply Chain Analysis
- 4.9 Impact of Tariff War
Chapter 5: Liquid Lipsticks : Competition Benchmarking & Performance Evaluation
- 5.1 Global Liquid Lipsticks Market Concentration Ratio
- 5.1.1 CR4, CR8 and HH Index
- 5.1.2 % Market Share - Top 3
- 5.1.3 Market Holding by Top 5
- 5.2 Market Position of Manufacturers by Liquid Lipsticks Revenue 2025
- 5.3 Global Liquid Lipsticks Sales Volume by Manufacturers (2025)
- 5.4 BCG Matrix
- 5.4 Market Entropy
- 5.5 Heat Map Analysis
- 5.6 Strategic Group Analysis
Chapter 6: Global Liquid Lipsticks Market: Company Profiles
- 6.1 Maybelline (USA)
- 6.1.1 Maybelline (USA) Company Overview
- 6.1.2 Maybelline (USA) Product/Service Portfolio & Specifications
- 6.1.3 Maybelline (USA) Key Financial Metrics
- 6.1.4 Maybelline (USA) SWOT Analysis
- 6.1.5 Maybelline (USA) Development Activities
- 6.2 MAC Cosmetics (USA)
- 6.3 Fenty Beauty (USA)
- 6.4 L'Oréal (France)
- 6.5 NARS (USA)
- 6.6 NYX Professional Makeup (USA)
- 6.7 Urban Decay (USA)
- 6.8 Revlon (USA)
- 6.9 Too Faced (USA)
- 6.10 Anastasia Beverly Hills (USA)
- 6.11 Huda Beauty (UAE)
- 6.12 ColourPop (USA)
- 6.13 KVD Vegan Beauty (USA)
- 6.14 Charlotte Tilbury (UK)
- 6.15 Shiseido (Japan)
To View a Complete List of Players? Inquiry Now
Sectional Purchase
Chapter 7 : Global Liquid Lipsticks by Type & Application (2020-2033)
-
7.1 Global Liquid Lipsticks Market Revenue Analysis (USD Million) by Type (2020-2025)
- 7.1.1 Matte Liquid Lipsticks
- 7.1.2 Satin Liquid Lipsticks
- 7.1.3 Glossy Liquid Lipsticks
- 7.1.4 Long-wear Liquid Lipsticks
- 7.1.5 Velvety Liquid Lipsticks
-
7.2 Global Liquid Lipsticks Market Revenue Analysis (USD Million) by Application (2020-2025)
- 7.2.1 Retail
- 7.2.2 E-commerce
- 7.2.3 Beauty Salons
- 7.2.4 Personal Care
- 7.2.5 Social Media Influencers
- 7.3 Global Liquid Lipsticks Market Revenue Analysis (USD Million) by Type (2025-2033)
- 7.4 Global Liquid Lipsticks Market Revenue Analysis (USD Million) by Application (2025-2033)
Chapter 8 : North America Liquid Lipsticks Market Breakdown by Country, Type & Application
- 8.1 North America Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 8.1.1 United States
- 8.1.2 Canada
-
8.2 North America Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 8.2.1 Matte Liquid Lipsticks
- 8.2.2 Satin Liquid Lipsticks
- 8.2.3 Glossy Liquid Lipsticks
- 8.2.4 Long-wear Liquid Lipsticks
- 8.2.5 Velvety Liquid Lipsticks
-
8.3 North America Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 8.3.1 Retail
- 8.3.2 E-commerce
- 8.3.3 Beauty Salons
- 8.3.4 Personal Care
- 8.3.5 Social Media Influencers
- 8.4 North America Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 8.5 North America Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 8.6 North America Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Looking for Section Purchase? Get Quote Now
Sectional Purchase
Chapter 9 : LATAM Liquid Lipsticks Market Breakdown by Country, Type & Application
- 9.1 LATAM Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 9.1.1 Brazil
- 9.1.2 Argentina
- 9.1.3 Chile
- 9.1.4 Mexico
- 9.1.5 Rest of LATAM
-
9.2 LATAM Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 9.2.1 Matte Liquid Lipsticks
- 9.2.2 Satin Liquid Lipsticks
- 9.2.3 Glossy Liquid Lipsticks
- 9.2.4 Long-wear Liquid Lipsticks
- 9.2.5 Velvety Liquid Lipsticks
-
9.3 LATAM Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 9.3.1 Retail
- 9.3.2 E-commerce
- 9.3.3 Beauty Salons
- 9.3.4 Personal Care
- 9.3.5 Social Media Influencers
- 9.4 LATAM Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 9.5 LATAM Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 9.6 LATAM Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 10 : West Europe Liquid Lipsticks Market Breakdown by Country, Type & Application
- 10.1 West Europe Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 10.1.1 Germany
- 10.1.2 France
- 10.1.3 Benelux
- 10.1.4 Switzerland
- 10.1.5 Rest of West Europe
-
10.2 West Europe Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 10.2.1 Matte Liquid Lipsticks
- 10.2.2 Satin Liquid Lipsticks
- 10.2.3 Glossy Liquid Lipsticks
- 10.2.4 Long-wear Liquid Lipsticks
- 10.2.5 Velvety Liquid Lipsticks
-
10.3 West Europe Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 10.3.1 Retail
- 10.3.2 E-commerce
- 10.3.3 Beauty Salons
- 10.3.4 Personal Care
- 10.3.5 Social Media Influencers
- 10.4 West Europe Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 10.5 West Europe Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 10.6 West Europe Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 11 : Central & Eastern Europe Liquid Lipsticks Market Breakdown by Country, Type & Application
- 11.1 Central & Eastern Europe Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 11.1.1 Bulgaria
- 11.1.2 Poland
- 11.1.3 Hungary
- 11.1.4 Romania
- 11.1.5 Rest of CEE
-
11.2 Central & Eastern Europe Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 11.2.1 Matte Liquid Lipsticks
- 11.2.2 Satin Liquid Lipsticks
- 11.2.3 Glossy Liquid Lipsticks
- 11.2.4 Long-wear Liquid Lipsticks
- 11.2.5 Velvety Liquid Lipsticks
-
11.3 Central & Eastern Europe Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 11.3.1 Retail
- 11.3.2 E-commerce
- 11.3.3 Beauty Salons
- 11.3.4 Personal Care
- 11.3.5 Social Media Influencers
- 11.4 Central & Eastern Europe Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 11.5 Central & Eastern Europe Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 11.6 Central & Eastern Europe Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 12 : Northern Europe Liquid Lipsticks Market Breakdown by Country, Type & Application
- 12.1 Northern Europe Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 12.1.1 The United Kingdom
- 12.1.2 Sweden
- 12.1.3 Norway
- 12.1.4 Baltics
- 12.1.5 Ireland
- 12.1.6 Rest of Northern Europe
-
12.2 Northern Europe Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 12.2.1 Matte Liquid Lipsticks
- 12.2.2 Satin Liquid Lipsticks
- 12.2.3 Glossy Liquid Lipsticks
- 12.2.4 Long-wear Liquid Lipsticks
- 12.2.5 Velvety Liquid Lipsticks
-
12.3 Northern Europe Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 12.3.1 Retail
- 12.3.2 E-commerce
- 12.3.3 Beauty Salons
- 12.3.4 Personal Care
- 12.3.5 Social Media Influencers
- 12.4 Northern Europe Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 12.5 Northern Europe Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 12.6 Northern Europe Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 13 : Southern Europe Liquid Lipsticks Market Breakdown by Country, Type & Application
- 13.1 Southern Europe Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 13.1.1 Spain
- 13.1.2 Italy
- 13.1.3 Portugal
- 13.1.4 Greece
- 13.1.5 Rest of Southern Europe
-
13.2 Southern Europe Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 13.2.1 Matte Liquid Lipsticks
- 13.2.2 Satin Liquid Lipsticks
- 13.2.3 Glossy Liquid Lipsticks
- 13.2.4 Long-wear Liquid Lipsticks
- 13.2.5 Velvety Liquid Lipsticks
-
13.3 Southern Europe Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 13.3.1 Retail
- 13.3.2 E-commerce
- 13.3.3 Beauty Salons
- 13.3.4 Personal Care
- 13.3.5 Social Media Influencers
- 13.4 Southern Europe Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 13.5 Southern Europe Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 13.6 Southern Europe Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 14 : East Asia Liquid Lipsticks Market Breakdown by Country, Type & Application
- 14.1 East Asia Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 14.1.1 China
- 14.1.2 Japan
- 14.1.3 South Korea
- 14.1.4 Taiwan
- 14.1.5 Others
-
14.2 East Asia Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 14.2.1 Matte Liquid Lipsticks
- 14.2.2 Satin Liquid Lipsticks
- 14.2.3 Glossy Liquid Lipsticks
- 14.2.4 Long-wear Liquid Lipsticks
- 14.2.5 Velvety Liquid Lipsticks
-
14.3 East Asia Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 14.3.1 Retail
- 14.3.2 E-commerce
- 14.3.3 Beauty Salons
- 14.3.4 Personal Care
- 14.3.5 Social Media Influencers
- 14.4 East Asia Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 14.5 East Asia Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 14.6 East Asia Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 15 : Southeast Asia Liquid Lipsticks Market Breakdown by Country, Type & Application
- 15.1 Southeast Asia Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 15.1.1 Vietnam
- 15.1.2 Singapore
- 15.1.3 Thailand
- 15.1.4 Malaysia
- 15.1.5 Indonesia
- 15.1.6 Philippines
- 15.1.7 Rest of SEA Countries
-
15.2 Southeast Asia Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 15.2.1 Matte Liquid Lipsticks
- 15.2.2 Satin Liquid Lipsticks
- 15.2.3 Glossy Liquid Lipsticks
- 15.2.4 Long-wear Liquid Lipsticks
- 15.2.5 Velvety Liquid Lipsticks
-
15.3 Southeast Asia Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 15.3.1 Retail
- 15.3.2 E-commerce
- 15.3.3 Beauty Salons
- 15.3.4 Personal Care
- 15.3.5 Social Media Influencers
- 15.4 Southeast Asia Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 15.5 Southeast Asia Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 15.6 Southeast Asia Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 16 : South Asia Liquid Lipsticks Market Breakdown by Country, Type & Application
- 16.1 South Asia Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 16.1.1 India
- 16.1.2 Bangladesh
- 16.1.3 Others
-
16.2 South Asia Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 16.2.1 Matte Liquid Lipsticks
- 16.2.2 Satin Liquid Lipsticks
- 16.2.3 Glossy Liquid Lipsticks
- 16.2.4 Long-wear Liquid Lipsticks
- 16.2.5 Velvety Liquid Lipsticks
-
16.3 South Asia Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 16.3.1 Retail
- 16.3.2 E-commerce
- 16.3.3 Beauty Salons
- 16.3.4 Personal Care
- 16.3.5 Social Media Influencers
- 16.4 South Asia Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 16.5 South Asia Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 16.6 South Asia Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 17 : Central Asia Liquid Lipsticks Market Breakdown by Country, Type & Application
- 17.1 Central Asia Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 17.1.1 Kazakhstan
- 17.1.2 Tajikistan
- 17.1.3 Others
-
17.2 Central Asia Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 17.2.1 Matte Liquid Lipsticks
- 17.2.2 Satin Liquid Lipsticks
- 17.2.3 Glossy Liquid Lipsticks
- 17.2.4 Long-wear Liquid Lipsticks
- 17.2.5 Velvety Liquid Lipsticks
-
17.3 Central Asia Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 17.3.1 Retail
- 17.3.2 E-commerce
- 17.3.3 Beauty Salons
- 17.3.4 Personal Care
- 17.3.5 Social Media Influencers
- 17.4 Central Asia Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 17.5 Central Asia Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 17.6 Central Asia Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 18 : Oceania Liquid Lipsticks Market Breakdown by Country, Type & Application
- 18.1 Oceania Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 18.1.1 Australia
- 18.1.2 New Zealand
- 18.1.3 Others
-
18.2 Oceania Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 18.2.1 Matte Liquid Lipsticks
- 18.2.2 Satin Liquid Lipsticks
- 18.2.3 Glossy Liquid Lipsticks
- 18.2.4 Long-wear Liquid Lipsticks
- 18.2.5 Velvety Liquid Lipsticks
-
18.3 Oceania Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 18.3.1 Retail
- 18.3.2 E-commerce
- 18.3.3 Beauty Salons
- 18.3.4 Personal Care
- 18.3.5 Social Media Influencers
- 18.4 Oceania Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 18.5 Oceania Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 18.6 Oceania Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 19 : MEA Liquid Lipsticks Market Breakdown by Country, Type & Application
- 19.1 MEA Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2020-2025]
- 19.1.1 Turkey
- 19.1.2 South Africa
- 19.1.3 Egypt
- 19.1.4 UAE
- 19.1.5 Saudi Arabia
- 19.1.6 Israel
- 19.1.7 Rest of MEA
-
19.2 MEA Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2020-2025]
- 19.2.1 Matte Liquid Lipsticks
- 19.2.2 Satin Liquid Lipsticks
- 19.2.3 Glossy Liquid Lipsticks
- 19.2.4 Long-wear Liquid Lipsticks
- 19.2.5 Velvety Liquid Lipsticks
-
19.3 MEA Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2020-2025]
- 19.3.1 Retail
- 19.3.2 E-commerce
- 19.3.3 Beauty Salons
- 19.3.4 Personal Care
- 19.3.5 Social Media Influencers
- 19.4 MEA Liquid Lipsticks Market by Country (USD Million) & Sales Volume (Units) [2026-2033]
- 19.5 MEA Liquid Lipsticks Market by Type (USD Million) & Sales Volume (Units) [2026-2033]
- 19.6 MEA Liquid Lipsticks Market by Application (USD Million) & Sales Volume (Units) [2026-2033]
Chapter 20: Research Findings & Conclusion
- 20.1 Key Findings
- 20.2 Conclusion
Chapter 21: Methodology and Data Source
-
21.1 Research Methodology & Approach
- 21.1.1 Research Program/Design
- 21.1.2 Market Size Estimation
- 21.1.3 Market Breakdown and Data Triangulation
-
21.2 Data Source
- 21.2.1 Secondary Sources
- 21.2.2 Primary Sources
Chapter 22: Appendix & Disclaimer
- 22.1 Acronyms & bibliography
- 22.2 Disclaimer
Frequently Asked Questions (FAQ):
The Global Liquid Lipsticks market size surpassed USD 5.9 Billion in 2025 and will expand at a CAGR of 15.60% between 2025 and 2033.
The Liquid Lipsticks Market is predicted to grow at a CAGR of 15.60%.
The changing dynamics and trends such as Growth Of Vegan And Cruelty-free Liquid Lipsticks,Increasing Popularity Of Matte Finishes,Expansion In Lip Products For Diverse Skin Tones,Rise Of Liquid Lipstick For All-day Wear,Use Of Digital Influencers For Brand Promotion are seen as major Game Changer in Global Liquid Lipsticks Market.
- Increasing Demand For Long-lasting Lip Colors
- Rise In Matte And Glossy Finishes
- Growth In Online Beauty Shopping
- Innovation In Liquid Lipstick Formulas
- Expanding Interest In Cruelty-free Cosmetics
As Industry players prepare to scale up, Liquid Lipsticks Market sees major concern such as High Product Price Sensitivity,Challenges With Product Longevity,Lack Of Diversity In Shades,Regulatory Scrutiny Of Ingredients,High Competition Among Brands.
The market opportunity is clear from the flow of investment into Global Liquid Lipsticks Market, some of them are Opportunities In Cruelty-free Products,Growth Of Vegan Beauty Market,Rising Demand For Inclusive Cosmetic Shades,Expansion In E-commerce Beauty Stores,Increasing Use Of User-generated Content.
Maybelline (USA),MAC Cosmetics (USA),Fenty Beauty (USA),L'Oréal (France),NARS (USA),NYX Professional Makeup (USA),Urban Decay (USA),Revlon (USA),Too Faced (USA),Anastasia Beverly Hills (USA),Huda Beauty (UAE),ColourPop (USA),KVD Vegan Beauty (USA),Charlotte Tilbury (UK),Shiseido (Japan) are the major operating companies profiled in Liquid Lipsticks market study.
The Global Liquid Lipsticks Market Study is Broken down by applications such as Retail,E-commerce,Beauty Salons,Personal Care,Social Media Influencers.
The Global Liquid Lipsticks Market Study is segmented by Matte Liquid Lipsticks,Satin Liquid Lipsticks,Glossy Liquid Lipsticks,Long-wear Liquid Lipsticks,Velvety Liquid Lipsticks.
The Global Liquid Lipsticks Market Study includes regional breakdown as North America, LATAM, West Europe,Central & Eastern Europe, Northern Europe, Southern Europe, East Asia, Southeast Asia, South Asia, Central Asia, Oceania, MEA
Historical Year: 2020 - 2025; Base year: 2025; Forecast period: 2025 to 2033
Liquid lipsticks are highly-pigmented lip products with a liquid formula that dries to a matte or glossy finish. Known for their long-wearing properties, these lipsticks offer vibrant color without frequent touch-ups, making them popular among consumers seeking durable and easy-to-apply lip makeup options.
